Ted Vadakan is the Co-Founder and CEO of Poketo, a lifestyle brand and purveyor of design-driven wares. Vadakan has forged partnerships and collaborations with notable companies including Nike, Target, Disney, Nordstrom, Cartoon Network, and Sanrio. Poketo is a hub for the creative community, regularly hosting cultural events ranging from art exhibitions and music performances to exclusive lifestyle collaborations headed by Vadakan. Through collaboration and activation, the brand continually strives to move beyond the traditional retail experience. Vadakan has spoken as a keynote at the Nearly Impossible Conference as well as Creative Mornings alongside his wife and Poketo co-founder Angie Myung.
Sessions
The New Design Entrepreneur
Tuesday, May 5 • 3:00 – 3:45pm
Founded in 2003, Poketo started with just one product and an art show. Today, Poketo is a full-fledged design company and lifestyle brand with multiple retail locations in Los Angeles and has collaborated with retail giants including Target, Nordstrom, and Disney. In this session, the founders, Ted Vadakan and Angie Myung, will discuss being part of the new generation of design entrepreneurs - from taking a leap of faith and launching their own products to developing a unique aesthetic and company with longevity - while inspiring attendees to do the same.
3 Main Takeaways:
- Taking the leap of faith in entrepreneurship.
- The process of developing your aesthetic and brand.
- How to grow your company for longevity.
