HOW Design Live Early Bird
HOW Design Live 2015 Keynote Speakers
HOW Design Live 2015, Chicago design events

A co-founder of Design Observer, where she co-hosts The Observatory podcast, Jessica Helfandhas written for many national publications, including The Los Angeles Times Book Review, Aperture, and The New Republic. She is the author of numerous books on design and cultural criticism, including Paul Rand: American Modernist (1998), Screen: Essays on Graphic Design, New Media and Visual Culture (2001), and Reinventing the Wheel (2002). Her critically acclaimed Scrapbooks: An American History (Yale University Press, 2008) was named that year’s best visual book by The New York Times. Senior Critic at Yale School of Art, she is a member of Alliance Graphique Internationale (AGI) and a 2011 laureate of the Art Director’s Hall of Fame. In 2013, she received the AIGA Medal.


Keynote Presentation: The Observatory

Wednesday, May 6 • 1:45 – 2:30pm

Print, Design, Curation

Thursday, May 7 • 1:45 – 2:30pm

With all the ways to share your passions—from posting to pinning—why go with paper and ink? Because it’s tangible, sellable, and stands apart from the rest. Join a panel of industry luminaries who are using Adobe InDesign and Blurb to create publications that showcase creative work, connect with readers, and extend their brands through print-on-demand publications. Panelists include: Chris Brown, publisher of Refueled Magazine, Jessica Helfand of Design Observer, and Chris Harrold, Creative Director at Mohawk and publisher of the Strathmore Archive catalogue. Moderated by Kent Hall, Blurb Brand Ambassador.