Marketing Executives Group


Bringing together marketing leaders and innovators from across the restaurant industry.


May 15-17, 2024
Radisson Blu Aqua Hotel, Chicago

What to Expect

Get equipped with the knowledge, tools, and strategies to navigate the dynamic landscape of restaurant marketing. Sessions explore the latest trends in technology, marketing, menu innovation, and data dynamics.


Who Attends

Get ready to engage with marketing professionals in every segment, from quick service to fine dining, and in every size—be it large, international brands or smaller, regional players.



Who We Are

More than a conference, MEG attendees become a part of a dynamic professional network, fostering meaningful connections that extend beyond the conference.


Opening Keynote

Greg Hoffman

If you want your brand to inspire loyalty and change the world, you need to create an emotional bond between consumers and your product. Greg Hoffman, former Chief Marketing Officer at Nike, knows how to make customers feel that they are “part of something important that made them better than they were before.” When you get it right, you won’t just have customers—you’ll gain fans. One of Fast Company’s Most Creative People in the business world, Greg has spoken at Netflix, Google, Facebook and more, and his book Emotion by Design is a guide to how he led Nike’s most iconic modern campaigns and worked with athletes like LeBron James. He’ll show you that adding emotions to your brand’s story isn’t a mysterious process: it’s something you can design.



Closing Keynote 

Dr. Bryan Williams

Dr. Bryan Williams is an international speaker and author, who focuses on service excellence and leadership effectiveness, as well as the founder of the BW Leadership Academy. Prior to this current venture, Bryan worked with the world-renowned Ritz-Carlton Hotel Company for ten years. In his last role, he was the Global Corporate Director of Training & Organizational Effectiveness. Before his corporate assignment, he held over 17 roles with the Ritz-Carlton, beginning as a busboy at The Ritz-Carlton, St. Thomas. Most of all, Bryan is very passionate about helping companies reach high levels of service and organizational excellence.

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