Leigh Ann Ambrosi is a marketing and publicity executive with 15 years of experience, and a strong background in media/TV.  Currently Leigh Ann is the Vice President, Brand Publishing for Crown Archetype (a division of the Crown Publishing Group/Random House), where she currently oversees the building of key brands for the company. Prior to this she was VP, Marketing & Publicity for Sterling Publishing, and Director of Publicity for Clarkson Potter Publishers at Crown.  Her media experience includes various associate producer positions at shows from Good Morning America, Emeril Live, and B. Smith with Style, and lots of shows in-between.  She loves creating multi-platform marketing campaigns that include components of digital marketing, advertising, events, social media, buzz marketing stunts, publicity, brand building, and creating strategic partnerships to leverage the brand.  Join her rants on everything from great marketing to bad NJT experiences @MrsL_Double_A.   

Patrick Brown serves as the Community Manager of Goodreads, the largest book recommendation website in the world. Prior to heading up the Goodreads online community, Brown was an Independent Bookseller at Book Soup and Vroman's Bookstore. With an intense interest in group interaction online and a love for books, Patrick helps connect people with one another and with their passions. Currently Brown heads the Goodreads Author Program and Customer Care Team. He supports and cultivates one of the largest literary presences online by answering member questions and growing the Goodreads Community through social communication. Brown also develops events and products for the Goodreads website.

Fauzia Burke is the Founder and President of FSB Associates, an Internet marketing firm specializing in creating online awareness for books and authors. From the company's inception in 1995, Fauzia has been a trendsetter in developing integrated online marketing campaigns for authors and publishers alike. With the launch of a new program called AMPLIFY, FSB is more focused than ever on providing solutions for ebook marketing and publicity.
Before starting FSB Associates, Fauzia worked for John Wiley and Henry Holt. She lives in Basking Ridge, NJ with her husband and two daughters.
For more information, please visit http://www.fsbassociates.com

Jon P. Fine is director of Author and Publisher Relations for Amazon.com, coordinating outreach to the author and publishing communities, including the company’s grant program which supports a diverse range of not-for-profit author and publisher groups dedicated to fostering the creation, discussion and publication of new writing and new voices (www.amazon.com/author-grants). He joined the company as Associate General Counsel for media and copyright in January 2006, and subsequently led business development for Brilliance Audio following its acquisition in 2007. Prior to joining Amazon.com, he served as VP and Associate General Counsel for Random House, Inc., where he directed legal affairs for the Alfred A. Knopf division as well as for Random House of Canada. He previously served as Senior Media Counsel at NBC, handling content and associated issues for NBC News, Saturday Night Live, MSNBC, CNBC and other divisions; as counsel at King World Productions for Inside Edition and other “reality-based” programming; and as a litigation associate at Debevoise & Plimpton, where he focused on copyright, libel, internet and other media-related matters. He is a graduate of Cornell University and of the University of Virginia School of Law. Following law school, he served as Judicial Clerk for United States District Judge Sam C. Pointer, Jr. He is a native New Yorker, who now lives in Seattle.

Kelly Gallagher serves as Vice President of Publishing Services at RR Bowker. In this role he manages the implementation of a host of Bowker business intelligence and supply chain products including exclusive sales data reporting tools in the Canadian, Higher Education and US Christian markets as well as the publishing industry’s largest EDI trading networks. This business unit also manages a newly launched consumer research panel surveying over 30,000 consumers on media behaviors and purchase trends. Prior to joining Bowker, Kelly served as the Vice President of Business Development at the Christian Publishers Association for six years. In this role he managed the development and implementation of industry initiatives including research, technology, and supply chain management. Kelly also serves the book publishing industry as the Research Chair for BISG.

David Goehring is Director of Digital Book Publishing in the Professional and Trade Division at Wiley, where he is responsible for developing and executing digital publishing strategies for product lines ranging from business, finance, and accounting to technical publishing and the “For Dummies” brand. He has held management positions at Simon and Schuster, Hachette, Pearson, Perseus, and Harvard Business Publishing. He created and taught a class to publishing graduate students called “Amazon, Apple, and Google: Reshaping the Publishing Industry;” as part of that class he launched a blog about the industry called Appazoogle (www.appazoogle.com). Evangelistic about all things digital, he reads on four electronic devices—but he also reads in print.

Jeremy Greenfield is editorial director of Digital Book World. Prior to DBW, Jeremy was editor of FINS.com, a new career site from The Wall Street Journal. He has been a journalist in New York for six years and has a bachelor’s degree from the University of Pennsylvania.

DEBBA HAUPERT has over 20 years of corporate marketing experience including VP of Sales & Marketing, Sr. Consumer Trend Manager, Speaker/Consultant on Social Media and passionate Entrepreneur. She now combines her Social Media experience with her Marketing expertise to speak, teach and consult on topics like MARKETING on PINTEREST, Building ONLINE COMMUNITY, and SOCIAL MEDIA MARKETING.
In 2006, Debba founded GIRLFRIENDOLOGY.com, the online community for women and has grown that community to over 50,000 social media connections. She reached over 40,000 Pinterest cumulative followers in five weeks and continues to grow her traffic and revenue through Social Media (Pinterest, Twitter, Facebook, etc.).
Based on her passion for Pinterest and Social Media Marketing, Debba created Pinfriendology.com to assist Bloggers, Brands and Businesses in their Pinterest marketing efforts.
Debba speaks and teaches on Social Media Marketing – BlogWorldExpo, Savvy Blogging Summit, Type A Conference, Blissdom (panel), Erma Bombeck Writer’s Workshop, Podcamps, etc. For more on Debba or to contact her regarding speaking/consulting, visit LinkedIn and Girlfriendology.

Laura covers book publishing, paywalls and magazines for GigaOM, and has a particular interest in e-book pricing and e-singles. She was previously the editor of Publishing Trends, a website and newsletter for the book publishing industry, and served as a staff writer for paidContent. Laura writes from the GigaOM East office in Manhattan.

Rick Joyce is the Chief Marketing Officer for the Perseus Books Group, and has been involved since 2004 in the growth and digital strategies for the company.  Rick is one of the co-creators of Constellation, the one-stop digital solution for independent publishers, and serves on its Leadership Team.  He was the force behind the BEA 2009 experiment known as  Book:The Sequel crashing a book in all formats from the show floor, and the pioneering NY Times Bestseller and transmedia sensation Cathy’s Book: If Found, Call 650-266-8233. Rick has also been the producer of enhanced books and apps like JFK:50 Days and Roots: The Enhanced Edition.   Prior to Perseus, Rick was a strategy partner at Accenture, working in publishing, music, magazines and newspapers for clients like Simon & Schuster, Viacom, Harper Collins, Houghton Mifflin, Tribune Corp, the AAP, Primedia, and Disney. Rick was VP of Strategy and Marketing at ASCAP, and a consultant at Booz Allen & Hamilton in their Media practice.  Rick has a B.A. from Dartmouth College, and MBA from Columbia and an MFA from the New School.

Clinton Kabler, COO & Co-founder, is a reader and a magnificently average writer. Book Riot readers needn’t worry about being subjected to his writing because he manages Book Riot’s business operations. Should you be curious to know how magnificently average writing reads, he suggests reading didactic placards at your local museum. He holds an MBA from an East Coast university. Upon completing his MBA, he jumped into the West Coast startup world and quickly learned that he had wasted a lot of money on said MBA. When not being a husband and father, he runs marathons and cycles mountains. He splits his time between Vancouver (the one in Canada) and Brooklyn. His tweets can be found @clintonk. Connect with him on LinkedIn.

Colleen Lindsay is an unrepentant nerd and digital native who spent most of her formative years hiding beneath the blankets with a flashlight and a book. Her obsession with reading was a hard habit to break; as a result, she’s worked in the book industry since 1984. She spent twelve years working as floor manager, backlist buyer and events manager at several San Francisco Bay Area independent bookstores and reviewed fiction for the San Francisco Chronicle under the inimitable Pat Holt. Her first job in publishing was in Northern California as a mass merchandise sales assistant for Ballantine Books. For five years she served as Director of Publicity for Del Rey Books, a division of the Random House Publishing Group, specializing in science fiction, fantasy, pop culture, graphic novels, manga and licensed media. Some of the authors whose campaigns Lindsay had the privilege to manage include Terry Brooks, Sir Arthur C. Clarke, China Mieville, R.A. Salvatore, Anne McCaffrey and Harvey Pekar.

Most recently, Lindsay worked as a literary agent at FinePrint Literary Management, where she focused on finding new voices in genre and young adult fiction. She's also consulted for several major trade publishers on book marketing, publicity, digital presence and the effective use of social media.

Lindsay is a frequent speaker at book industry, writing, pop culture and genre conferences, where she talks about writing, genre, social media, and the author’s role as marketer in the digital age. Currently she works in the business development department at Penguin Group (USA), and is Community Manager for Book Country (http://bookcountry.com), Penguin’s new free online writing workshop for genre-fiction writers. You can connect with her on Twitter at @colleenlindsay.

Elle’s first self-published romantic comedy The Frog Prince became a bestseller in December 2010, peaking at #1 on Amazon’s Top 100 List for Humor in July 2012. She took early, full advantage of Amazon's KDP Select and its free promo days to “force” her second novel Sleeping Beauty onto the Amazon bestseller list in February 2012. Elle sat on Digital Book World’s (DBW) Successful Self-Published Authors panel in January 2012, and in February was named to Expert Messaging Group’s "25 Self-Published Authors To Watch." She is a regular contributor to DBWs Expert Publishing Blog, where she created a firestorm of controversy by suggesting that authors should respond to negative reader reviews. She is considered a “reluctant expert” on the topics of electronic, independent-publishing, and is known for taking advantage of her full creative control by pushing the envelope—and advising other authors to do the same.

Debra Mastaler is President of Alliance-Link, an interactive marketing company focused on providing custom link building training and consultations. In business since 2000, Debra offers a common sense approach to link building by combining traditional sales and promotional strategies with effective online search engine marketing tactics. In addition to client projects and link training for Fortune 500 companies as well as a number of top SEO firms in the USA, UK and Canada, Debra is a featured guest speaker at the Search Engine Strategies Conference (SES), Search Marketing Expo (SMX), is a guest columnist for Search Engine Land and Search Engine Guide, has done numerous High Ranking Seminars, Small Business Unleashed Seminars as well as the Link Building Training sessions for Search Engine Strategies (SES), Search Marketing Expo (SMX) and the Direct Marketing Association (DMA). In 2011 Debra was named one of Search Marketing Standard’s “Women of Internet Marketing” and listed 17th in the Top 100 most influential marketers for INVESP 100. She is a graduate of Old Dominion University. Debra is the Link Building Moderator on the SEOBook Community Forums and has had numerous articles published on industry sites such as Search Engine Land, Search Engine Journal, PC World and CIO. She and her family reside in Fairfax Station, Virginia.

Erika Napoletano holds no fancy titles and is an expert at nothing except screwing up royally and learning from her mistakes. As the person behind the RedheadWriting online persona, she’s been hailed by Forbes as a “spinless spin doctor” for her BS-free perspectives on business, marketing, branding, and life in general. She's the Head Redhead at RHW Media, a Denver-based marketing consulting firm, where she works with companies from all walks of life to keep them from looking like idiots online (and whatever that might entail). She’s a twice-pulished author, including The Power of Unpopular (Wiley 2012), a columnist for Entrepreneur Magazine, and speaks at conferences across the U.S. on the inherent power of truth in business… or as she refers to it, the power of unpopularity. In spite of lactose intolerance, she remains a fan of grilled cheese sandwiches and banana milkshakes. You can connect with her if your modern sensibilities allow on Twitter or Facebook and learn more about her at www.erikanapoletano.com.

Sasha Norkin is VP of Digital Marketing at Barnes & Noble, leading the marketing of the award winning NOOK™ and digital content. Sasha also manages the NOOK studio, video content and digital signage , Social Media, as well as the Gift Card business. Prior to Barnes & Noble, she was Chief Revenue Officer at InterActiveCorp’s Gifts.com, and part of the founding team. She came to Gifts.com from Palm where she managed marketing, wireless content partnerships & the software download business. She joined Palm when it acquired Anyday.com, where she was VP of Strategic Partnerships. Sasha also headed marketing, and business development as part of the founding team of InfoPlease.com, which was later acquired by Pearson Education. Sasha Norkin started her media career working in the White House as a photographer, and then was in TV news management at Hearst, Post-Newsweek and Westinghouse Broadcasting stations. She was also a professor at Boston University where she has taught a wide range of multimedia, content and production courses .

Adrian Norman joined Simon and Schuster as VP-marketing and new products. Norman, most recently executive director-digital media for Disney-ABC Television, supervises digital products, including ramping up online promotions and creating revenue opportunities, along with connecting to online communities.

Willo O’Brien has made a career out of creativity. As an artist, social supercollider, and self-described geek for over a decade, Willo has a passion for empowering fellow creative entrepreneurs. Willo’s online home since ‘99, WilloToons.com, has served as a platform for selling her ‘geek meets rock ‘n roll’ product line, for showcasing her illustrations and designs, and as an outlet for her thoughts on business, technology, and work/life balance. In 2011 she premiered WilloToons Connect, a video series dedicated to discussing Creative Sustainability with other successful artists whose craft has evolved into a business. Channeling her creative passion into a new venture, Willo is now Co-Founder and VP Marketing at Stitch Labs, a design-focused business tool for entrepreneurs who make and sell products. A perfect fit with her career and expertise, Willo is now able to support business owners with an elegant tech solution that helps save their precious time and energy, so that they can sustainably grow their business. Willo can be found as @WilloToons & @StitchLabs on everything... say hello!

Joe Pulizzi is a leading author, speaker and strategist for content marketing. Joe is first and foremost a content marketing evangelist, and founded the Content Marketing Institute, which includes client-vendor matching site Junta42 as well as the premier international content marketing event Content Marketing World and Chief Content Officer magazine. Joe is also CEO of SocialTract, the leading blogging service for service professionals and co-author of the highly praised book Get Content Get Customers (McGraw-Hill), recognized as THE handbook for content marketing, as well as Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand Awarded “Custom Media Innovator of the Year” by American Business Media, Voted Who’s Who in Media Business by BtoB Magazine, Folio: 40, and recognized as the Most Influential Content Strategist via Lavacon.

Kate Rados is Group Digital Marketing Director for F+W Media. Before this position, Kate was the Director of Digital Initiatives for Chelsea Green Publishing and Director of Digital Markets at Sterling Publishing. Her media career began as a Casting Director for MTV Networks, hiring voiceover talent for series and commercials including MTV's ‘Celebrity Deathmatch,’ then as a Publicist for Food Network, where she launched the careers of Rachael Ray, Paula Deen, Sandra Lee, Giada DeLaurentiis and other notable chefs. In 2011, she was named Marketer of the Year at MIN's Integrated Marketing Awards and can be found atop a soapbox via @katerados.

Marshall Simmonds is the Founder of Define Media Group, the enterprise SEO company specializing in enterprise search marketing and strategic audience development. He’s been involved in search since 1997, was the Chief Search Strategist for About.com from 1999-2011 and spent 2005-2010 overseeing all search strategy initiatives for the New York Times Company portfolio. Define Media Group started in 2005 and officially broke off from the NYTCo in January of 2011. Define works with many of the most influential brands and networks in the world. Marshall was responsible for building About.com into the most successful content network on the Internet. Acquired in March, 2005 by The New York Times he was named chief search strategist and was responsible for strategic initiatives, maximizing traffic and search engine exposure for NYTimes.com, Boston.com, IHT.com and About.com. During his time at the NYT he grew search referrals to over 25% of total traffic. As a leader in the search industry since 1997, Mr. Simmonds has consulted with the biggest brands online including; The New York Times, About.com, The Boston Globe (Boston.com), New York Magazine, Wenner Media, Hearst Digital Publications, Time Inc, AOL, Conde Nast, Daily Candy, Newsweek, Oprah.com, AARP, ConsumerSearch, TV Guide, ToysRUs, ESPN International, PCMag, NHL.com, Real Age, Madison Square Garden, National Geographic, Rainbow Media, Hewlett-Packard, CBS, The Canadian Broadcast Company, Readers Digest, Gawker Media, and many others. Marshall studied Psychology at Portland State University in Oregon.

Len Vlahos is the executive director of the Book Industry Study Group, a national not-for-profit trade association whose mission is to create a more informed, efficient, and empowered supply chain. Prior to joining BISG, Len spent nearly 20 years at the American Booksellers Association, where he served as ABA’s communications director, e-commerce director, education director, and most recently, Chief Operating Officer. Len has worked for Internet marketing pioneer Yoyodyne, and for Kratz & Co. public relations. Prior to joining ABA, he worked in independent, chain, and university bookstores. He lives in Connecticut with his wife Kristen, and two sons, Charlie and Luke.

Dennis Yu is CEO of BlitzMetrics. He has helped brands grow and measure their Facebook presence and is an internationally recognized lecturer in Facebook marketing, having been featured on National Public Radio, TechCrunch, Fox News, AllFacebook, CBS Evening News, and KTLA-TV. He has spoken at Search Marketing Expo, Search Engine Strategies, Web 2.0, The American Marketing Association, PubCon, Conversational Commerce Conference, Pacific Conferences, HostingCon, Affiliate Summit, Affiliate Convention, UltraLight Startups, MIVA Merchant, and other venues. Yu has also counseled the Federal Trade Commission on privacy issues for social networks.
Dennis has held leadership positions at Yahoo! and American Airlines. His educational background is Finance and Economics from Southern Methodist University and London School of Economics. You can contact him at dennis@blitzmetrics.com, his blog, or on Facebook.