January 17, 2013 | |||
1:30 pm - 2:00 pm | Registration | ||
2:00 pm - 2:10 pm | Opening remarks from the Chair Martin Dickson, US Managing Editor, Financial Times | ||
2:10 pm - 2:40 pm | Opening Keynote: Fiscal Challenges and the Outlook for the US Economy Professor Laura D’Andrea Tyson, University of California, Berkeley, Haas School of Business | ||
2:40 pm - 3:25 pm | Panel: The Future of the Dollar Economists debate and speculate on the future of the dollar, what the election means for economic policy, what companies doing business at home and abroad should expect -- and whether they should hedge their bets. | ||
3:25 pm - 3:45 pm | Refreshment Break | ||
3:45 pm - 4:30 pm | Panel: The Biggest Risk to the Bottom-Line: Counterfeits What is the real risk to the bottom line of a company from counterfeiting and how likely is Congress to enact any protection? What does this mean for companies working in different legal environments? What can a brand do in the current regulatory climate? | ||
4:30 pm - 5:15 pm | Panel: Made in America? Weighing the Cost/Benefits of Local Manufacturing Producing in the United States may be more expensive, but what are the benefits, both in terms of marketing and control? Is there a move back to "on-shore" manufacturing, and is it a fad or a systemic change? What are the factors driving the move and who profits? Does it really matter to consumers? Is it a political move? | ||
5:15 pm - 5:45 pm | Closing Keynote Address Lisa Jacobson, Partner, Head of Branding, Licensing & Endorsements, United Talent Agency | ||
5:45 pm - 6:00 pm | Closing remarks from the Chair Martin Dickson, US Managing Editor, Financial Times | ||
6:00 pm - 6:45 pm | Cocktail Reception | ||
6:45 pm | Dinner Welcome | ||
8:45 pm | Close |