Annual Institute 2019
Leveraging Your Admissions Communication to Create Impact Across Audiences and Mediums

, Agency Principal, Square Spot Design


School admissions marketing is in a world of its own and requires a unique approach. This session will cover scenarios including: the 5-year viewbook, magazine editorial that works for both alumni engagement and enrollment, enlisting existing advocates through social engagement and the digital/print partnership. Finally, to ensure that you have the tools you need when you return to your school, we will leave you with the means to conduct your own in-house communications audit.