Annual Institute 2019
 
Optimizing Your School's Relative Perceived Value to Support Enrollment Growth

Faculty
, Senior Vice President, Client Solutions, Measuring Success


Description

In this interactive session, we will explore case studies of schools that have used comprehensive data gathering, sophisticated analytic techniques and consumer research tools to increase their school's relative perceived value and outgrow their peers. We will gain an understanding of how to discover your market's perceptions relative to alternative tuition levels; prospective families' school selection criteria priorities; and the strength of your school's relative image to enhance the sophistication of the tuition setting.