| 26/03/2014 | |||||
 08 h 15 - 08 h 55 | Registration and Networking | ||||
| 08 h 55 - 09 h 00 | Chair’s opening remarks Richard Waters, West Coast Editor, Financial Times | ||||
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| 09 h 00 - 09 h 30 | Keynote Anne Sweeney, Co-Chair, Disney Media Networks, and President, Disney/ABC Television Group, Walt Disney Moderator: Matthew Garrahan, Global Media Editor, Financial Times | ||||
| 09 h 30 - 10 h 15 | Interview panel: The profit vs. growth debate Andrew Fisher, Executive Chairman, Shazam Entertainment Brent Hoberman, Co-founder, Made.com; PROfounders Capital; Founders Forum Saul Klein, Partner, Index Ventures Moderator: Richard Waters, West Coast Editor, Financial Times At what stage should start-ups be concerned about profits over all-out growth? What margins should they target when they do prioritise profit – should they reinvest every penny in building the business for several years and live with tiny margins? Or should they maximise profits now and potentially jeopardise future revenues? | ||||
| 10 h 15 - 10 h 40 | Keynote Mark Thompson, President and CEO, The New York Times Company Moderator: Matthew Garrahan, Global Media Editor, Financial Times | ||||
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| 10 h 40 - 11 h 00 | Fireside chat: Creating exceptional experiences Nicola Mendelsohn, Vice President EMEA, Facebook Moderator: Richard Waters, West Coast Editor, Financial Times In the end, user experience determines whether a concept or product succeeds or fails. How can you generate ideas and stimulate creativity to connect with consumers across multiple platforms in a fresh immersive way? | ||||
| 11 h 00 - 11 h 25 | Networking refreshment break | ||||
| 11 h 25 - 11 h 45 | This digital life: Understanding the evolving i-consumer Adam Bird, Leader of the Media and Entertainment Practice, EMEA, McKinsey & Company Moderator: Richard Waters, West Coast Editor, Financial Times Hyperfragmented. Participative. Social. Sensory. Demanding. This is the face of the rapidly evolving digital consumer. Media companies have clouds of data at their fingertips, but the battle is now on to find the ways and means to provide distinctive products, services, and experiences to ensure success in the digital age. | ||||
| 11 h 45 - 12 h 35 | Panel: Going global: opportunities and challenges Pete Blackshaw, Global Head of Digital Marketing and Social Media, Nestlé Jimmy Maymann, CEO, The Huffington Post Genevieve Shore, Chief Product and Marketing Officer, Pearson David Sternberg, Head of Media, Manchester United Moderator: Richard Waters, West Coast Editor, Financial Times What changes should companies expect in their global customer base over the next few years? How will these shifts shape future revenue models? When it comes to social media, should you have a single brand presence, or create a number of tailored presences for different audiences? How can you use mobile to build and monetise a global audience? | ||||
| 12 h 35 - 13 h 05 | Fireside Chat: Global advertising outlook Maurice Lévy, Chairman and CEO, Publicis Groupe Moderator: Richard Waters, West Coast Editor, Financial Times What shifts in global advertising spend should we expect in the year ahead? | ||||
| 13 h 05 - 14 h 10 | Lunch and networking with Lunch Address Andrew Halliwell, Head of Media, Gaming and Technology, Vodafone UK | ||||
| 14 h 10 - 14 h 40 | Fireside Chat: Millennial minds Robert Bakish, President and CEO, Viacom International Media Networks Moderator: Matthew Garrahan, Global Media Editor, Financial Times Millennials are growing up in an era of ‘living media’, able to access any content, any time or place. How can commercial media companies stay connected to this quicksilver demographic in an emerging environment of almost limitless connectivity and choice? | ||||
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| 14 h 40 - 15 h 30 | Panel: Content Economics Part I – Advertising Dawn Airey, Senior Vice President, Yahoo Europe, Middle East and Africa , EMEA Kevin Gentzel, Chief Revenue Officer, The Washington Post Jonathan Perelman, GM Video & VP Agency Strategy, BuzzFeed Caspar Schlickum, CEO, Xaxis EMEA Moderator: Matthew Garrahan, Global Media Editor, Financial Times Should you keep your content free and bet your future on advertising revenue? What trends are changing digital advertising and which online advertising models will last the distance? Is mobile advertising finally coming of age? How can you secure premium ad rates in an ad industry increasingly dominated by programmatic buying? | ||||
| 15 h 30 - 15 h 55 | Networking refreshment break | ||||
| 15 h 55 - 16 h 45 | Panel: Content Economics Part II – Subscriptions Mark Foster, Managing Director, Deezer UK & Ireland Sujay Jaswa, Vice President, Sales and Business Development, Dropbox Nicholas Lovell, Founder / Author of, GAMESbrief / The Curve Karl MacGregor, Vice President Digital, WorldPay Moderator: Richard Waters, West Coast Editor, Financial Times From music to news to video, many media companies are looking to become less reliant on advertising by boosting subscription revenues. But how do you get people over the hump of subscribing and how do you cut 'churn' by persuading them to renew? | ||||
| 16 h 45 - 17 h 10 | Fireside Chat Justin Smith, CEO, Bloomberg Media Group Moderator: John Gapper, Chief Business Commentator and Associate Editor, Financial Times | ||||
| 17 h 10 - 17 h 15 | Chair’s closing remarks for day one Richard Waters, West Coast Editor, Financial Times | ||||
| 17 h 20 - 19 h 30 | Networking drinks reception | ||||
