08/09/2014 | |||||
09:30 - 10:00 | REGISTRATION AND REFRESHMENTS | ||||
09:45 - 10:00 | Welcome from the Chair Alun Bowden, head of content, Pageant Gaming Media | ||||
10:00 - 10:15 | The future of mobile gambling Marcus Wareham, founder, Mfuse and independent consultant | ||||
10:15 - 10:30 | From zero to 1 million: The QuizUp growth story Oliver Clark, director of sales – EMEA, Fiksu
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10:30 - 11:15 | The second phase: The future of mobile gambling Moderator: Alun Bowden, head of content, Pageant Gaming Media Andrew Daniels, managing director, Degree 53 Finbarr Joy, CTO, William Hill Robert Smith, head of new channels, Unibet Johan Styren, CEO, LeoVegas Gaming
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11:15 - 11:45 | REFRESHMENT BREAK | ||||
11:45 - 12:30 | 1. Differentiating through design: Product and game design Leader: Jamie Reeve, product manager, Paddy Power | 2. Mobile payments: Beyond credit and debit cards Leader: Paul Barclay, vice president of gambling and FX, Skrill | 3. Managing the journey: Registering, onboarding and depositing Leader: Simon Llanos, head of marketing and business development, mFortune Casino | 4. App store optimisation and app store marketing Leader: Richard Downey, director of mobile, The Mobile House | |
12:30 - 13:15 | 1. Differentiating through design: Product and game design | 2. Mobile payments: Beyond credit and debit cards | 3. Managing the journey: Registering, onboarding and depositing | 4. App store optimisation and app store marketing | |
13:15 - 14:15 | LUNCH | ||||
14:15 - 15:00 | 1. Second screening: Making it work Leader: Sanjit Atwal, co-founder and CEO, Squawka | 2. Personalisation: Making it relevant, making it real Leaders: Shireen Haddadeen, customer engagement executive, Betfair Rob Thurner, managing partner, Burn The Sky | 3. Mobile technology 2015: Apple vs Android? The wearable opportunity Leader: Fintan Costello, managing partner, Revenue Engineers | 4. Let's push things forward: Getting creative with mobile messaging Leaders: Oisin Lunny, senior market development manager, OpenMarket / Siamac Rezaiezadeh, strategic account executive, OpenMarket | 5. Gamification and lessons from social gaming Oscar Fonrodona, CMO, Akamon Entertainment / Lior Shiff, managing director, Product Madness |
15:00 - 15:45 | 1. Second screening: Making it work | 2. Personalisation: Making it relevant, making it real | 3. Mobile technology 2015: Apple vs Android? The wearable opportunity | 4. Let's push things forward: Getting creative with mobile messaging | 5. Gamification and lessons from social gaming |
15:45 - 16:30 | 1. Second screening: Making it work | 2. Personalisation: Making it relevant, making it real | 3. Mobile technology 2015: Apple vs Android? The wearable opportunity | 4. Let's push things forward: Getting creative with mobile messaging | 5. Gamification and lessons from social gaming |
16:30 | CHECK-IN | ||||
19:00 - 19:30 | Drinks reception | ||||
19:30 - 21:00 | Dinner | ||||
21:00 | After dinner drinks |
09/09/2014 | |||||
08:30 - 09:30 | BREAKFAST AND CHECK-OUT | ||||
09:30 - 10:15 | Mobile marketing 2015 Richard Downey, director of mobile, The Mobile House Adam Maxted, business development director, IMImobile
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10:15 - 11:00 | Mobile affliliates: What does the future look like? Andrew Daniels, managing director, Degree 53 Magnus Olby, CCO, BETFUZE
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11:00 - 11:30 | REFRESHMENT BREAK | ||||
11:30 - 12:00 | Social marketing: A natural conversation? Tania Seif, head of social marketing, Coral
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12:00 - 12:40 | Mobile and tablet sportsbook: The future of the sector Moderator: Tom Washington, editor, eGaming Review Mark Brosnan, CEO, Matchbook Andrew Walton, head of core products, Sky Betting and Gaming Itai Zak, CEO, SBTech
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12:40 - 12:45 | Close from the Chair | ||||
12:45 - 14:00 | FAREWELL LUNCH |