Sponsored Educational Break Out Sessions
HIPAA Hot Topics and Real-World HIPAA Q&A
Kelly McLendon, RHIA, CHPS
Sponsored by: Stericycle
May we give a child's records to a non-custodial parent when the parents are divorced? Is it permissible to disclose PHI to a patient's spouse, who is the policyholder for the patient's dental coverage? When are we allowed to provide patient information to the medical examiner?
This educational session takes on the hottest topics in privacy and security breaking at the time of the 2015 Dental Managers Conference. Besides covering the latest news on OCR audits and guidance from the Office for Civil Rights, Federal Trade Commission, and other regulatory agencies, Kelly McLendon (RHIA, CHPS) will facilitate an open Question & Answer with attendees to help you deal with common scenarios and your everyday HIPAA privacy and security concerns. Bring your questions. Get answers!
How I learned to Stop Stressing, Work Smarter and Love Patient Communications
Adam Lovill
Sponsored by: Lighthouse
360
It takes a lot more than
most people realize to get patients in the chair. You’re talking to every
patient to ensure they have their upcoming appointments on the calendar,
answering questions about treatment plans and billing issues, and managing
chart audits and the recall process. And that’s before the patient even walks
in the door. There are so many other things you do every day to make sure there
is a clear line of communication from the dental practice to the patient.
This session will show you
how you can reduce stress and have more time to focus on what really
matters—delivering exceptional patient service. Join Adam Lovill, Director of
Client Services for Lighthouse, to learn strategies for saving time and better
engaging with patients.
Course Learning
Objectives:
- How technology can help
facilitate patient communication
- Ways to reduce the chaos of broken
and missed appointments
- Strategies to improve the
recall/reactivation system to keep your calendar booked and to grow your daily
production numbers
Become a Dental Superhero
Jenn Stoll
Sponsored
by :DentalPlans
You don’t need to be bitten by a radioactive spider, leap tall buildings or wear tights and a cape to be a superhero. In real life, dental office managers already embody the principles that the superheroes of our youth stood for – work tirelessly to ensure the safety and comfort of their citizens, with the knowledge that utter chaos would soon follow if they don’t do their job.
Join Jenn Stoll, CCO of :DentalPlans (the “Google of the Dental Industry”) as she shares unique research revealing the consumer mindset, as well as patient management strategies, online reputation management techniques, and cutting-edge solutions for office administrators and patients that will make your work life far less hectic (but still heroic) while keeping your patients coming back for more!
Through this course you will learn how to:
- Assist uninsured and underinsured patients to get the care that they need, and complete their treatment plans.
- Encourage positive referrals and grow the business with easy-to-use online tools
- Leverage :DentalPlans unique consumer research to engage new, existing and inactive patients
- Understand the business benefits that dental savings plans – sometimes known as discount dental plans – can bring to the practice.
- Unleash your superpowers!
How to Generate New Patients Through Facebook and Social Media Marketing
Tom Clark
Sponsored by: Social Dental
Discover four essentials of running a successful social media marketing campaign and how to approach related issues such as HIPAA compliance, team engagement, postings and more. Find out why social media marketing is an essential aspect to patient retention and internal marketing.
With social media largely being driven by the sharing of photos & videos, it’s essential to understand patient consent and how to remain HIPAA compliant. It’s important to celebrate your patients and share their dental successes online through social media. Take home professional social media tips and tricks to grow your practice. An essential course for modern day managers.
Course Objectives:
- Create new patients
- Generate high quality reviews
- Develop social media presence
Culture Club…it’s more than just an 80’s Band!
John Stamper & Megan Savransky
Sponsored by: The Dental Exchange
Create Positive Office Culture to Empower Your Team to Achieve YOUR Goals
If you’re a practice leader it’s your job to motivate and inspire your team to success. Performance reviews, the hiring process, and giving good feedback might be the first things on your mind, but there’s another factor that should rank right up there: team culture.
You as a manager can create this environment for your team. In this course you will learn how to:
- Identify and leverage the instinctive strengths of individual team members to increase productivity, improve communication, maximize group effort, and minimize office drama.
- Maximize employee potential so they want to achieve office and team goals
- Analyze job requirements to create a Range of Success™ specific to the job and end the headache of guessing how well a prospective employee will perform, by rating each candidate on a scale from "A" to "F," and providing information on how the applicant will take action according to job requirements.
- Techniques for hiring and keeping the right people.
Dominate Your Local Market – 7 Marketing Strategies That Crush It
Shaun Buck
Sponsored by: Dental Marketing Pro
Did you know there are 11 dental offices for every Starbucks? Dentists are everywhere, and with more offices opening up all the time, your practice needs to have an edge. I’m going to cover 7 marketing strategies that will allow you to dominate your local market. These are not the same old, tired, generic strategies you've heard before. These are tactics you won’t hear or see anywhere else. Don’t miss this session if you are interested in getting new patients!
Course Learning Objectives
- Why Your Practice MUST Dominate Your Local Market In Order to Survive and Thrive
- 7 New Ideas to Get More Patients, Sell More to Existing Patients, and Maximize Your Referrals
- The Easy Button for Marketing – How to Setup Your Marketing to Work on Autopilot and Simplify Your Life
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