Salesforce Marketing Cloud: Lists vs Data Extensions
Description:
Salesforce Marketing Cloud is the university's preferred email solution for sending email communications to ASU constituents. This class will go over the differences between lists and data extensions and how to convert your lists into data extensions.
Please note that ahead of this course, it is expected that you have a Salesforce Marketing Cloud account and have completed FERPA training, as well as completed the basic online Marketing Cloud Academy on Canvas. Please visit the the brand guide if you need more information on getting set up with a Marketing Cloud account.