2019 Farm Bureau FUSION Conference

                                                                   Training Sessions                                                                      


GO Team Training, Cody Lyon, American Farm Bureau Federation

Farm Bureau created the Grassroots Outreach or GO Team to be effective in a new reality of advocacy -- having advocates trained to effectively interact with the media and understand best practices to influence lawmakers. This training session is for current GO Team members.  To find out how to join the GO Team contact your state Farm Bureau and visit the website to learn more: www.fb.org/advocacy/go-team


First Aid for the Mind, Steve Terrill, Mindful Minds Inc.

This two-part interactive workshop highlights the “Rural America Mental Health First Aid” course that provides a mental health overview and helps you recognize the warning signs and symptoms of someone at risk of depression, suicide, anxiety, trauma, addiction or substance abuse, and then help connect them to professional help. The second part provides an overview of related youth programs and resources when seeking help and professional care.


Creating an Exceptional Member Experience that Drives Volunteering, Peter Houstle, Mariner Management

Imagine if your county/state Farm Bureau was filled with highly engaged members. It can be if we create an exceptional member experience. In this session, we will explore how to do that as we look at three game-changing trends and strategies to leverage them for success.

  • Explore trends in what drives the decision to join and how members engage with the association;
  • Learn the engagement continuum and how to activate your organization to drive engagement and volunteerism;
  • Explore how to attract younger professionals to join and connect;
  • Gain tips to put into action right now.