Ideas Remaking the World

Laura Ellsworth
IWF Pittsburgh
Idea: Eradicate Hate: A Global Response
What does it take to confront hate not as an abstract ideal, but as a global and solvable challenge? In the wake of the Tree of Life synagogue shooting, Laura Ellsworth co-founded Eradicate Hate, spearheading a global preventative solution to identity-based hate and violence. Now the world’s largest interdisciplinary initiative, Eradicate Hate, is dedicated to countering identity-based hate, whether based on religion, race, ethnicity, national origin, race, gender, gender expression, immigration status, or any other identity-based characteristic. Uniting anti-hate experts across sectors, the organization is transforming how the world tackles one of its most complex and persistent threats.
From mobilizing global sports organizations to counter hate-fueled violence, to training a network of clinicians addressing its physical manifestations, and engaging the next generation through student summits, Eradicate Hate is driving measurable, global impact across sectors and borders. Its latest initiative—Auschwitz Research Center on Hate, Extremism, and Radicalization—transforms a site of profound historical trauma into a living hub for research, education, and action, ensuring that those who engage with its work leave not only with reflection but with a pathway to act. Laura’s idea is more than a response to tragedy; it is a redefinition of what collective leadership can achieve when it refuses to accept hate as inevitable.
Suvi Uski
IWF Finland
Idea: Why Online Safety Will Save the World
The digital world is fundamental to our lives, yet it's home to a new generation of threats. This is not just a trend—it's a widespread crisis impacting families, children, young people, and adults. SomeBuddy, founded by social media expert Suvi Uski, is an online safety provider tackling one of the fastest-growing and most pervasive global threats: cyberbullying, online sexual abuse, hate speech, and AI-generated exploitation.
Her platform provides a powerful, integrated response: a specialized Online Safety Unit, where psychologists, legal experts, and cyber experts work together in real time to minimize harm and provide immediate, life-saving support. By delivering high-quality, typically high-cost services at scale and at low cost, Suvi is redefining what digital protection can look like. Now the leading online safety solution in the Nordics, SomeBuddy safeguards nearly 500,000 children and adults. As online threats continue to evolve, Suvi’s model offers a glimpse into a future where protection is universal – accessible to anyone, anywhere, the moment they need it.

Jeanne Saunders
IWF Colorado
Idea: Improving Fetal Brain Development in the Womb
Drawing on pioneering research led by Robert Freedman and others, Vice President of the Institute for Children’s Mental Health, Jeanne Saunders, is working to bring choline into the global conversation. Choline is an essential, water-soluble micronutrient that plays a crucial role in fetal brain development, nerve function, muscle contraction, and liver health. It can be found in foods like fish, meat, and eggs. However, most women cannot obtain adequate levels through diet alone, and it remains absent from most prenatal vitamins.
Leading organizations, including the American Medical Association, American College of Obstetricians and Gynecologists, and the American Academy of Pediatrics, have recognized choline’s potential to transform early development outcomes—much like folic acid did in dramatically reducing birth defects worldwide. Jeanne’s idea is simple but urgent: close the awareness gap so more women everywhere can act on this knowledge. By connecting science, lived experience, and advocacy, she aims to empower women to shape healthier outcomes for their children from the very start.