Emerging Tech Sales Workshop: Orange County

We hope you can join us on November 18-19, 2025 in Laguna Beach, CA at The Ranch at Laguna Beach for the AppDirect Emerging Tech Sales Workshop. 

The Emerging Tech Sales Workshop aims to empower advisors with comprehensive insights, practical techniques, and valuable resources. It equips them to confidently identify and position new revenue streams by offering frameworks and tactics for success in the dynamic realm of emerging technology solutions. Through hands-on practice, collaboration, and challenging case studies, advisors will enhance their innovative thinking and increase opportunity possibilities. The hands-on workshops will cover the following topics and more:

• Artificial Intelligence

• Cyber Security

• Emerging Networking Technology

• Customer Experience Solutions

• Mobility/IoT/Wireless

• Recently Acquired Technology Solutions

This workshop is designed for channel sales professionals, both seasoned and new. We welcome our advisors and prospective advisors to join us at the workshop.

AppDirect will cover advisor accommodations on Tuesday, November 18th, if needed. Our group rate is $325 per night (+taxes). Additional nights are the financial responsibility of the attendee. The group room block closes on Monday, October 27th.

To get the most out of your time at the workshop, we encourage all attendees to complete the Emerging Tech Sales Workshop Prep before the workshop.

Click here to watch this video and see what to expect. 

Register today as space is limited!