FORT WORTH, TEXAS
May 4-8, 2025
ABOUT UBCON
UBCON is the annual conference for the Unleashed Brands franchise community, dedicated to helping franchisees and their leadership teams learn, play, and grow. Over four days, attendees will engage in educational workshops, hear from inspiring speakers, and build lasting relationships, all while gaining the tools needed to elevate their businesses and impact children’s lives.
This year's event theme, Trailblazers, celebrates the pioneers and innovators who boldly lead the way, inspiring us all to push boundaries and create a lasting legacy for future generations.
1000+ Attendees
4 Days of Content
Vendor Networking
7 Individual Brand Tracks
Franchisee-Led Sessions
Nightly Social Events
KEYNOTES
Jon Gordon
Jon Gordon is a 17x bestselling author of more than 30 books and a top 3 leadership author, speaker and consultant who has worked with many of the most successful leaders, CEO’s, NFL, NBA, MLB Coaches, championship teams and companies on the planet. He is also an inspirational teacher who has helped millions of people have a more positive mindset and a global influencer who impacts readers and audiences each week with his books, talks, newsletter, podcasts, and messages.
Vanessa Van Edwards
Behavioral researcher and bestselling author Vanessa Van Edwards helps business professionals conquer their goals by mastering the secret language of human behavior. She works with top brands, government entities, nonprofits and companies to increase their effectiveness by improving their communication.
Oz Pearlman
Oz is a world-class entertainer and one of the busiest mentalists in the country, having dazzled audiences with his unique mind-reading ability for over a decade.
Oz’s client list reads like a who’s who of politicians, professional athletes, A-list celebrities, and Fortune 500 companies. His natural charisma and charm make him the perfect choice for corporate events and private parties alike. Oz’s unique blend of mentalism and mind-reading create an interactive experience that is redefining the very nature of a magic show…one that truly needs to be seen to be believed
Check back as we continue to add more keynote speakers!
AGENDA
Saturday,
|
1:00pm
5:30pm - 7:00pm |
Sunday,
|
8:30am - 5:00pm
2:00pm Water Wings Tour & Info Session
7:00pm |
Monday,
|
8:30am-12:00pm:
1:00pm-5:00pm
5:00pm-10:00pm |
Tuesday,
|
Breakfast
7:00pm-11:00pm |
Wednesday,
|
Breakfast
Vendor load-out (5:30pm)
7:00pm-12:00am |
Thursday,
|
Attendee departures |
Step Into the Spotlight: Share Your Expertise on the Big Stage!
At Unleashed Brands, we know that the true power of our franchise community lies in the wealth of knowledge, experiences, and innovative ideas you bring to the table. Now, we're offering you the opportunity to share those insights with your peers and become a thought leader at UBCON 2025.
This is your moment to shine! Whether you’ve achieved breakthrough success, pioneered innovative approaches, or overcome significant challenges, we want to hear from YOU. Your story can inspire, motivate, and lead others in the franchise system. By stepping onto the big stage, you'll position yourself as a leader and influencer within the community, making a lasting impact on the success of your fellow franchisees.
Submit your proposal for UBCON 2025 before January 31, 2025, and seize the opportunity to present your journey, strategies, and expertise in front of an engaged and supportive audience. All submissions will be carefully reviewed, and selected presenters will be notified after the review process.
If you're interested in suggesting a topic but do not wish to present, please fill out our Speaker Interest Form through this link.
Mobile App Coming Soon
Our event app is your one-stop-shop for all Conference details. This will include a customizable agenda, specific social event(s) details, and more! Check back for more details on how to download the event mobile app.
HOME OFFICE SESSION PRESENTERS
From breakout sessions to main-stage keynotes, you’ll learn from the best and brightest. Each year’s lineup features an incredible mix of inspiring, world-class leaders from the industry’s finest including our very own. Check back often as we continue to roll out the 2025 speaker lineup.
FRANCHISEE SESSION PRESENTERS
At Unleashed Brands, we know that the true power of our franchise community lies in the wealth of knowledge, experiences, and innovative ideas Franchisees bring to the table. Learn from these Franchisees who have achieved breakthrough success, pioneered innovative approaches, or overcome significant challenges.
PRICING
Choose from two convenient payment options: pay in full or opt for our flexible pay-as-you-go plan. Don’t miss out on this opportunity—register now and take advantage of these savings!
What's Included
Conference Access
- Welcome Gift
- Hands-on training workshops
- Access to vendors and exhibits
- All Keynotes
- Brand Sessions
- Unleashed Brands Sessions
- Vendor networking
- Peer-to-peer networking
Food + Beverage
- Daily breakfast, lunch, dinner
- Daily snack & beverage breaks
- Alcoholic beverages at social events
Evening Socials
- Exhibit Hall
- Saloon Crawl
- Block Party
- Western Chic Themed Concert
Transportation included
Payment Options
Attendees have the following options for Conference Registration Fees:
EXHIBIT HALL + SESSIONS VENUE
Fort Worth Convention Center
1201 Houston St
Fort Worth, TX 76102
HOTEL + TRAVEL
Attendees are encouraged to arrive the morning of May 4th to check in and attend the vendor exhibit show. Departures should take place starting the morning of Thursday, May 8th.
There are two airports close by. We encourage all attendees to arrive and depart out of either Dallas Fort Worth International Airport or Love Field Airport. Rideshares are also encouraged to travel between airports and hotels.
DFW
Dallas Fort Worth International Airport
Dallas Fort Worth International Airport is approximately 22 miles from the Fort Worth Convention Center and our host hotels.
DAL
Love Field Airport
Love Field Airport is approximately 33 miles from the Forth Worth Convention Center and our host hotels.
The Kimpton Harper Fort Worth
714 Main Street, Fort Worth, TX 76102
$239* per night room rate
0.4 mile, 9 minute walk
Housed in a Fort Worth landmark that was built in 1921, the Kimpton Harper Hotel effortlessly blends the city’s rich history with modern style. Head up to the 24th-floor lobby, where views of the city and the Texan plains unfold before you and a lively bar scene beckons with craft cocktails and elevated bites. Savor contemporary Italian cooking at Il Modo, our bustling ground-floor restaurant. Guest rooms feature handcrafted furniture and thoughtfully curated local art, creating a laid-back, luxurious retreat: the perfect place to unwind after exploring the city where the West begins.
The Hilton Fort Worth
815 Main Street, Fort Worth, TX 76102
$219-$239 per night room rate, depending on room type
0.2 mile, 5 minute walk
A historic stay in downtown Fort Worth, The Hilton Fort Worth Hotel is noted by the National Register of Historic Places and is recognized as the site of JFK’s last presidential address. Discover first-rate lodging at the historic Hilton Fort Worth Hotel. Business travelers and family vacationers alike will savor the spacious, well-appointed accommodations. Along with wonderful hospitality, you will enjoy such fine services and amenities as an onsite restaurant, state-of-the-art fitness center, concierge desk, flexible meeting rooms, business center, and high-speed Internet access, both wireless and wired.
The Sheraton Fort Worth
1701 Commerce Street, Fort Worth, TX 76102
$219-$319 per night room rate, depending on room type
0.1 mile, 3 minute walk
Newly Renovated! Settle in at The Sheraton Fort Worth Downtown Hotel. Their inviting hotel in Downtown Fort Worth offers everything you need
for a great experience, from design-inspired guest rooms to onsite parking. Stay rested and productive in their newly renovated, contemporary rooms and suites which feature plush bedding, ergonomic
workspaces, and club access in select accommodations. Savor upscale American cuisine in a friendly atmosphere onsite at West + Stone.
THANK YOU TO OUR SPONSORS
Nebular Sponsor
Title Sponsor
Exploration Sponsors
Rocket Sponsors
Acceleration Sponsors
Booster Sponsors
Airlock Sponsors
Launch Pad Sponsors
THE BEST OF UBCONS
ONE-OF-A-KIND SOCIAL EVENTS
Exhibit Hall
Sunday, May 4
Join us on Sunday, May 4, for the Unleashed Brands Exhibit Hall, featuring a fantastic lineup of approved vendors showcasing their booths! This day is dedicated to registration and networking, offering a unique opportunity to connect with vendors, franchisees, and the Unleashed Brands Shared Services Team. Please note that the Exhibit Hall will be closed from 12-1 PM for lunch, and no meals, snacks, or beverages will be served. We look forward to seeing you there!
The Oz Pearlman and Water Gardens Block Party Reception
Monday, May 5
Join us for the Oz Pearlman Experience followed by the ultimate block party at the Water Gardens Terrace! Connect with your peers at a lively networking reception featuring delicious food, refreshing drinks, and exciting entertainment. This is a unique opportunity to engage with fellow attendees while immersing yourself in the vibrant culture of Fort Worth.
Saloon Crawl
Tuesday, May 6
Saddle up for a night in the legendary Stockyards! We’ll be moseying through Mule Alley, savoring mouthwatering eats and drinks while sharing good times with your fellow UBCON2025 attendees. This is the perfect opportunity to pick up your western chic hats, boots, and more in preparation for our closing night themed concert. Don’t miss this down-home, unforgettable evening.
Western Chic Themed Concert
Wednesday, May 7
Join us for an unforgettable final night at Billy Bob’s, the world’s largest honky-tonk! This themed evening calls for you to dress to impress in your best western chic attire—where Cowboy meets Western Chic meets Country Pop. Don your finest hat and boots as you blend cowboy themes with contemporary country pop music.
This will be a night to remember, filled with entertainment, line dancing, live bands, and a DJ. Enjoy delicious food and beverages, and take the opportunity to create and purchase custom hats and boots. Who knows? You might even encounter a surprise special guest! Don’t miss out on the fun!