1. Turn your clinic into a Full House (Clinic Directors only please)
Erin Pash

This breakout will be a combination of:
(1) Erin Pash sharing her must-know ways of leading as a Clinic Director, think practice management, maximizing Ellie Match, getting to productivity and retaining employees . Hear how Erin went through all of the same things you are as you open and scale your business and how she succeeded at overcoming the challenges.
(2) Ask Erin Anything Live- Clinic Directors only. Bring your burning questions on how Erin would handle [insert situation you are dealing with in your clinic] and get her transparent advice that you can take back and apply.

2. Business Royale: Mastering the Cards of Clinical Business
Erin Jergenson and Ashley Solberg

This presentation aims to enhance the business acumen of our clinic directors. The goal is to enable those who are primarily clinical to understand the business and financial aspects of a successful clinic to support in increasing the overall health of the clinic.

1. Jackpot Journey: Navigating the Path to Profitability
Jeff Harmsen, Andy Leinfelder and John Schwegman

This session is designed to help franchisees understand the best practices and strategies to navigate a path to profitability. Unlike the randomness of slot machines the Jackpot of profitability is in your control.

2. Know When to Hold ‘Em – Build Co-leadership Skills
Scott Kronebusch

The partnership between the Franchisee and Clinic Director is critical to the success of the clinic, but that line where business and clinical meet can be a delicate and tricky one to navigate. This breakout will focus on that line, and how franchisees can drive the right accountability without eroding clinician sentiment.

1. Showing Up and Winning Big with Marketing and Outreach
Lindsey Taylor, Alison Cromie, Katie Woodard, Marisa Negron

Join us and double down on "showing up" in digital and community strategies to grow your clinics! In this session, we'll teach you how to play your cards right by combining past performance data, with a balanced media mix and your local outreach efforts.

2. High-stakes Efficiency: The Real Deal with Shared Services Operations
Katie Schoenberger & Bre Katzenberger

This session will break down the steps of both Client Access Team and Billing shared services for those seeking to better understand the complexity within scheduling and billing, and how to best utilize Ellie systems for smooth performance.

3. Clinic Culture is Not a Crapshoot

Confirmed Panel Participants:
Megan Cullen- Denver West Clinic, Colorado
Courtney Huey Jacksonville Clinic, Florida
Dr Keisha “Kat” Easterling- Ashburn Clinic, Virginia

I created Ellie to be the type of therapy practice I wanted to work in.” Erin Pash, Founder/CEO of Ellie Mental Health. This moderated panel will provide attendees an opportunity to hear from several Ellie Clinic directors as they share their personal experiences building a strong culture within their clinic, including how they build an individual clinic culture that other therapists in the community want to work in and how they help their therapists feel connected to Ellie overall.

4. Evening Out the Odds: Inclusion & Belonging
Megan Gooden - “OMG”

Join members from our inaugural National Equity Council for a breakout session on Evening Out the Odds: Inclusion & Belonging, where we'll discover the difference and the distance between the two and discover how to notice and embrace intersectionality. If you're a leader that values the full range of the gifts of humanhood and wants to champion the uniqueness of each person that you lead, this breakout session is for you! Please come with an open mind and an eagerness to engage.