11. Be the Best in Your Own Backyard - HDC

Jake Lefebure, CEO / Co-Founder, DesignArmy
Pum Lefebure, Creative Director / Co-Founder, DesignArmy

There are no free rides to the top, and fame doesn’t happen overnight—nor does it come with a 40-hour work week. According to Design Army founders, Jake and Pum Lefebure, being the best means pouring every ounce of your creative energy (plus a splash of ego) into every project.  In this session, they’ll offer tips on how to pick the projects that will help you get ahead in the dog-eat-dog world of design. You’ll learn how a low-budget client can lead to a big-buck payday and why—paycheck aside—entering competitions and winning awards really do matter.
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