Date:  April 11, 2024

Location: Ottawa Hunt & Golf Club

        1 Hunt Club Road

Meeting Room:  Private Dining Room

Agenda:

Reception: 5:30pm

Dinner and Presentation: 6:00pm-7:30pm

Q&A: 7:30pm

TITLE:

Mastering the Modern Dental Marketplace: Strategies for Market Positioning, Conversion Mastery, and Patient Retention in the Digital Age

DESCRIPTION:

Present day dental patients have more options than ever. Digital and Social Media provide an effective means to attract those who value our expertise and solutions, but converting prospects to patients also requires extraordinary communication. Attendees will be introduced to a roadmap which guides dentists through market positioning, authority marketing, patient categorization, and how to follow up so that long term value is retained in patients who may not be ready to commit today. Imagery and Artificial Intelligence will be discussed in the context of awareness and value creation.

OBJECTIVES:

1. Discover how an online brand answers questions from prospective patients before they decide to attend your practice

2. Learn the Conversion Equation and how it applies to curing problems with case acceptance

BIOS

Dr. Nate Jeal and Dr. Bao-Tran Nguyen are the founders of Fast Growth Practice, an education

and mentorship company that specializes in helping dentists build business confidence inside

their practices with their principles of clear communication and scientific conversion.

As thought leaders in the dental industry, Drs. Jeal and Nguyen present internationally and are

featured as guest speakers at numerous dental symposia, conferences and podcasts.

Their strategies are backed by real results. Over the past decade they have built their own

multi-location practices while mentoring hundreds of others doctors. They have been leading

providers of dental aesthetic solutions, and are designated as Key Opinion Leaders of the

American Academy of Clear Aligners, where, as advisory board members they train dentists on

marketing, conversion and social media strategies. Drs. Nguyen and Jeal are consultants to the

Aurum Group in the areas of clinical R&D and continuing education.

Through their jumpstart programs and masterclass workshops, Drs. Nguyen and Jeal take

dentists through a proven process to drive sustainable growth and build dental business

confidence. This, in addition to the Fast Growth Practice private client program, provides

dentists with a playbook for achieving predictable results while building durable practices that

produce profits and enjoyment without adding to doctors’ workload.