Key Note Presentation
Charlie H.R. Howe IV &
David Delsandro
"Management & Planning for the 2016 U.S. Open at the Oakmont Country Club"
Oakmont Country Club will be hosting a record ninth U.S. Open Championship in June 2016. Oakmont remains perhaps the most difficult course in North America, with 212 deep bunkers (personified by the Church Pews), hard and slick greens that slope away from the player, and tight fairways requiring the utmost precision. Oakmont was the site of "the greatest round of the 20th century": Johnny Miller's final round 63 at the 1973 U.S. Open. Golf Digest ranks Oakmont #5 in its most recent version of America's Top 120 courses.
Our speakers will provide a behind the scenes look at the planning and preparation required to host the United States Golf Championship. Planning for this event begins years prior to the actual championship tournament. Logistic such as course setup and management, staffing requirements, visitor parking, access to the venue, media requirements, locations of sponsorship venues and effective community relations within the region are all components that are required to successfully manage the operations of one of the biggest golf tournaments of the year.
Jonathan Gottschall
Described by Steven Pinker as “a brilliant young scholar, Jonathan is the author or editor of six books, including The Rape of Troy: Evolution, Violence and the World of Homer and Literature, Science, and a New Humanities. Gottschall lives with his wife and two young daughters in Washington, PA.
Jonathan Gottschall is represented exclusively by the BrightSight Group
Wednesday, April 13
1:15 pm
Charlie H. R. Howe IV is the Championship Manager for USGA, 2016 U.S. Open Championship and David Delsandro is the Director of the U.S. Open Operations and Projects for Oakmont CC.
Oakmont Country Club will be hosting a record ninth U.S. Open Championship in June 2016. Oakmont remains perhaps the most difficult course in North America, with 212 deep bunkers (personified by the Church Pews), hard and slick greens that slope away from the player, and tight fairways requiring the utmost precision. Oakmont was the site of "the greatest round of the 20th century": Johnny Miller's final round 63 at the 1973 U.S. Open. Golf Digest ranks Oakmont #5 in its most recent version of America's Top 120 courses.
Our speakers will provide a behind the scenes look at the planning and preparation required to host the United States Golf Championship. Planning for this event begins years prior to the actual championship tournament. Logistic such as course setup and management, staffing requirements, visitor parking, access to the venue, media requirements, locations of sponsorship venues and effective community relations within the region are all components that are required to successfully manage the operations of one of the biggest golf tournaments of the year.
Jonathan Gottschall"The Power of Storytelling"
Wednesday, April 13
2:45 PM
Why Storytelling is the Ultimate Weapon
In business, storytelling is all the rage. Without a compelling story–we are told–our product, idea, or personal brand, is dead on arrival. People aren’t moved to action by spreadsheets, they’re moved by emotion. Our ability to connect emotionally depends on the quality of our stories. In this talk, Jonathan Gottschall leads a guided tour through the literature library and science lab to show why storytelling really is a uniquely powerful form of persuasive jujitsu. This talk zooms out to reveal the whole big picture of story’s role in human life, and then zooms in on specific business challenges, and how thinking like a storyteller can help us solve them. People are storytelling animals, and the surest way to change one mind or the whole world always begins with “Once upon a time.”
Jonathan Gottschall writes books at the intersection of science and art. He is a leading figure in a new movement to bridge the divide between the two cultures of the sciences and the humanities. His most recent work, The Storytelling Animal: How Stories Make Us Human (a New York Times Editor’s Choice selection), draws on the latest research in neuroscience, psychology and biology to show how storytelling has evolved as a fundamental human instinct.
Jonathan is a Distinguished Research Fellow in the English Department at Washington & Jefferson College in Pennsylvania and blogs about the mysteries of storytelling at Psychology Today. While his Ph.D. is in English, his main dissertation advisor was the prominent evolutionary biologist David Sloan Wilson, and he splits his academic writing between scientific and literary journals. He has also written for New Scientist, The Boston Globe, Seed Magazine, The Huffington Post, NPR and BBC Radio, and the blogs of The Wall Street Journal and Fast Company. His work has been featured in outlets like The New York Times, Nature, Scientific American, Oprah Magazine, The New Yorker, The Atlantic, and NPR’s Morning Edition and All Things Considered.
Described by Steven Pinker as “a brilliant young scholar, Jonathan is the author or editor of six books, including The Rape of Troy: Evolution, Violence and the World of Homer and Literature, Science, and a New Humanities. Gottschall lives with his wife and two young daughters in Washington, PA.
Jonathan Gottschall is represented exclusively by the BrightSight Group
