W&V Packaging Conference 2019

schedule

Join us for the sixth annual Wines & Vines Packaging Conference taking place August 8, 2019, at Lincoln Theater in Yountville, California. The conference sessions, exhibits and amenities are designed for winemakers, winery operations managers, purchasing managers, wine marketers and other industry professionals. This is the essential meeting day for every winery that wants to improve its packaging look and performance.


8-8:45 a.m. Lobby & Mezzanine	Coffee, Exhibits, Light Breakfast *Sponsor: MCC Label*

8:45 a.m. Theater	GENERAL SESSION Welcome Jim Gordon, Editor at Large, Wine Business Monthly Leslie Sbrocco, Check Please! Bay Area
9-9:40 a.m.	Session 1: A Conversation with Iconic Designer Chuck House Keynote Speaker: Chuck House, Icon Design in conversation with Lance Cutler, winemaker and contributing editor, Wine Business Monthly *Sponsor: Bergin Screenprinting and Etching*
9:45-10:45 a.m.	Session 2: What Packaging is Selling Wine? Nielsen Packaging Insights Speaker: Kelly Cohn Nielsen, VP and Innovation Business Partner, Nielsen Speaker: Peggy Gsell, Client Business Partner, Nielsen Consumer Preferences for Wine in Cans Speaker: Robert Williams, PhD, WICResearch.com *Sponsor: Global Package LLC*

10:45-11:15 a.m. Lobby & Mezzanine	Morning Break - Activities Innovation Station Packaging Design Awards The People's Choice: You be the judge of our finalists' package designs. Tasting Bars You can view packaging ideas while tasting wines! Packaging Exhibits See ideas from dozens of wine packaging vendors.

11:15 a.m. -12:15 p.m. Theater	Session 3: Connecting to New Wine Consumers The next generation of wine producers. Moderator: Stacy Briscoe, Assistant Editor, Wine Business Monthly Speaker: Maggie Tillman, Owner/Sales & Marketing, Alta Colina Vineyard & Winery Speaker: Janu Goelz, Owner/Winemaker, Alara Cellars Speaker: Chip Forsythe, Owner/Winemaker, Rebel Coast Winery Speaker: Landon McPherson, Founder, Harvest Card *Sponsor: 4Parts Design*

12 p.m.-1:15 p.m. Lobby & Mezzanine	Lunch - Activities Innovation Station Packaging Design Awards The People's Choice: You be the judge of our finalists' package designs. Tasting Bars You can view packaging ideas while tasting wines! Packaging Exhibits See ideas from dozens of wine packaging suppliers. Voting closes at 1pm for the Package Design Awards! Sponsor: G3 Enterprises/petainerkeg

1:15-2:15p.m. Theater	Session 4: Brand Development for Private Labels and Bulk Wine Moderator: Andrew Adams, Editor, Wines Vines Analytics Speaker: Marc Gallo, VP of Marketing, managing Trade Marketing, Private Brands and Innovation, Trinchero Family Estates Speaker: Aaron Fein, VP Sales & Marketing, Plata Wine Partners Speaker: Cynthia Sterling, Creative Director, Affinity Creative Group Sponsor: World Bulk Wine Exhibition

2:15-2:30p.m. Lobby & Mezzanine	Break

2:30-3 p.m. Theater	Session 5: Award-Winning Packaging The 2019 Packaging Design Awards are announced. Medalists reveal why and how they created new packaging and—most importantly--what goals in branding, marketing and sales they achieved. *Sponsor: Paragon Labels/Resource Label Group*

Sponsors & Exhibitors