Agenda / Sessions


Creative Freelancer Conference Schedule


Whether you’re looking for advice on diving into freelance for the first time, growing your existing business the right way, pricing competitively or dealing with clients, this year’s CFC program offers everything you need to confidently declare your independence. Keep reading for full session descriptions.
 
This year's sessions are coded to make it easy to customize the program to match your experience level. Choose sessions marked "N" if you're a newbie, "V" if you're a veteran freelancer. Look for the "N" or "V" in the [More Info] popups below:



Thursday, June 21st, 2012
8:00 am - 8:50 am1. Welcome and Introduction - CFC [More Info]
Ilise Benun, Founder, Marketing Mentor
9:00 am - 10:15 am2. Options for Growth - CFC [More Info]
Luke Mysse
10:45 am - 12:00 pm3. Positioning Yourself As If You Were Outside Looking In - CFC [More Info]
David C. Baker, Principal, ReCourses, Inc.
4. Planning for the First Year of Freelance - CFC [More Info]
Shane Pearlman, CEO, Modern Tribe, Inc.
1:00 pm - 2:00 pm5. Live Audit with Ilise Benun - CFC [More Info]
Ilise Benun, Founder, Marketing Mentor
2:00 pm - 3:15 pm6. How to Land Better Clients and More Profitable Work with a Proven Screening Process - CFC [More Info]
Ilise Benun, Founder, Marketing Mentor
Ed Gandia, Founding Partner, International Freelancers Academy
7. Building Your Prospect List: Quality vs. Quantity - CFC [More Info]
Allen Murabayashi, CEO, PhotoShelter, Inc.
3:45 pm - 5:00 pm8. Skillful Communication with Clients - CFC [More Info]
Marcia Hoeck, Owner, Hoeck Associates
9. Is Your Website Generating Business? - CFC [More Info]
Mark O'Brien, Founder, Newfangled
5:00 pm - 6:30 pmHappy Hour: 5-Minute Presentations from Attendees - CFC [More Info]

Friday, June 22nd, 2012
8:00 am - 8:50 amMorning Roundtables - CFC [More Info]
8:30 am - 6:30 pmStock Photography Expo [More Info]
9:00 am - 10:15 am10. The Nuts and Bolts of Pricing and Negotiating - CFC [More Info]
Sarah Durham, Principal, Big Duck
10:45 am - 12:00 pm11. Top Ten Tools to Save You Time (Radically Streamline Your Business in the Cloud) - CFC [More Info]
Patrick McNeil, Owner, Design Meltdown
12. Making More Money (And Other Tax Problems) - CFC [More Info]
Martin Kamenski, President & Founder, Rockstar CPA
12:00 pm - 1:00 pmLunch On Your Own - CFC
1:00 pm - 2:00 pm13. PANEL: Perspectives on Money and Pricing - CFC [More Info]
Jonathan Cleveland, Principal, Cleveland Design
Sarah Durham, Principal, Big Duck
Cameron Foote, Principal, Creative Business
Shane Pearlman, CEO, Modern Tribe, Inc.
2:00 pm - 3:15 pm14. How to Create and Execute Your Marketing Plan - CFC [More Info]
Ed Gandia, Founding Partner, International Freelancers Academy
15. Pitch Perfect - CFC [More Info]
Dyana Valentine
3:45 pm - 5:00 pm16. Your Post-CFC Action Plan - CFC [More Info]
Ilise Benun, Founder, Marketing Mentor