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Dr. Ken YaleDr. Ken Yale (@docyale)
Vice president, Clinical Solutions
ActiveHealth Management
ActiveHealth
  • Ken Yale is Vice President of Clinical Solutions, ActiveHealth Management (AHM), where he supports business development, sales, new market creation, and new product innovation. Ken has expertise in law, science, and medicine with more than 15 years’ experience in health care finance and delivery, data science, and government regulations.
  • Prior to AHM, he was CEO of the innovation incubator at a major, national health plan with strategic and operational responsibility for a team developing, implementing, and operating innovative products and services.
  • Previous work in medical management and innovation includes: Corporate VP at Matria Healthcare; head of Government Programs for CorSolutions; principle consultant with Health Solutions Network; SVP/General Counsel at EduNeering; and Founder/CEO of Advanced Health Solutions.
  • Before building innovative health businesses, Ken held leadership positions in government as Chief of Staff for White House Office of Science and Technology, Special Assistant to the President and Executive Director of White House Domestic Policy Council, Legislative Counsel in U.S. Senate, and Commissioned Officer in U.S. Public Health Service.
  • He has used Statistica throughout his career.
  • AHM provides integrated health management services that help customers improve quality of care, empower and engage individuals to make behavioral changes, and measurably reduce health care costs.
  • Understanding that increasing patient engagement is fundamental to lowering costs and improving the quality of patient care, AHM is using predictive analytics with Dell Statistica to actively find ways to increase patient engagement rates.
  • In a pilot study designed by Ken Yale, AHM combined internal and historical patient data with externally purchased lifestyle and behavioral data to identify the messages and modes of communication most likely to resonate with specific patient groups. Deploying a more optimized approach to outreach and communication increased the response rate for patients involved in the study by 74%. This optimized approach also enabled the organization to significantly reduce operational cost of each patient engagement. According to AHM, these improvements, when operationalized across the company’s clientele, would result in customer savings of approximately $6M in avoidable health costs thanks to increased engagement with patients, as well as deliver a 900% internal ROI on labor cost savings resulting from more targeted and productive customer outreach.