Extreme Sales Summit
 
Michael Gerber
Featured Keynote Presenter
Michael E. Gerber is a true legend of sales and entrepreneurship. INC. Magazine calls him “The World’s No. 1 Small Business Guru.” He started working with business owners more than 40 years ago in order to address a significant need in the small business market: businesses owned primarily by people with technical skills but few business skills. Over the years, Michael E. Gerber’s companies have helped tens of thousands of small business owners successfully transforms their businesses into world-class operations. Michael is the author of the mega bestseller “The E-Myth Revisited” and 13 other business coaching books. Currently, Michael is working on adding to his already published series of co-authored E-Myth vertical books.
 
Brian Elias
Principal
1-800-HANSONS
Brian Elias turned a business operating out of his car into 1-800-HANSONS using his perseverance and drive. 1-800-HANSONS, some 25 years later is now one of the largest home improvement companies in America, with annual sales topping $50 million. In 2011, 1-800-HANSONS was named replacement contractor of the year, and in 2012, Elias was recognized with the Fred Case Remodeling Entrepreneur of the Year Award.
 
D.S. Berenson
Attorney
Berenson LLP
Mr. Berenson is counsel to home improvement contractors, remodeling industry manufacturers, trade associations, multi-national banks, and consumer lenders on a full range of industry matters. He is considered one of the country’s preeminent experts in the field of home improvement law and financing. A frequent lecturer, keynote speaker, and regular contributing author to various industry trade magazines, Mr. Berenson is one of nine attorneys in the United States honored in the 2005 joint Forbes Magazine – American Airlines “Special Tribute to America’s Best Lawyers”. He was named in Washington SMART CEO Magazine as a member of their 2010 “Legal Elite.”
 
Mark LaLiberte
Co-creator and Partner
Construction Instruction Inc.
Mark LaLiberte has dedicated over 25 years to the building industry. Through his lectures, site assistance, video series and his mobile App, he provides builders, architects and manufactures with an in-depth look at the current and future state of housing. His work has earned him a Lifetime Achievement Award from EEBA where he developed the highly acclaimed Houses that Work lecture series. He is the 2013 Building Science co-chair for the Hanley Wood Vision 2020 project and he has recently been nominated for the Hanley Award for Vision and Leadership in Sustainable Housing. Mark is the technical assistance to the Cold Climate Housing Research Center in Fairbanks, Alaska for 7 years and Mark has also helped develop the training curriculum for the 2012 Repair Corp Project for Habitat for Humanity that provides assistance to improve existing housing for our Veterans. He also works with various manufacturers to assist in developing products and services for the next phase of efficient homes. Mark is the co-creator and partner at Construction Instruction Inc. which developed the number one mobile App in the Construction industry. He is also a Partner in the Millau Group, helping to bridge Sales and Marketing efforts to our industry. Mark reaches over 7,000 industry people each year traveling over 100,000 miles annually throughout the U.S. and Canada. You will find his enthusiasm is contagious and his passion for improving our housing stock inspiring.
 
Mark Richardson
Fellow
Harvard University's Joint Center for Housing Studies
Mark Richardson, CR, is an author, columnist, and business growth strategist. He is a member of the NAHB Remodeling Hall of Fame, a Fellow at Harvard University's Joint Center for Housing Studies, and was named an Ernst & Young Entrepreneur of the Year for Construction and Real Estate. He authored the best-selling book, "How Fit is Your Business" and the forthcoming book "Fit to Grow."
 
David Hiatt
International Training Director, Global Accounts
Sandler Systems, Inc.

With over 27 years of sales and training experience, David Hiatt is considered one of the master trainers in the Sandler organization. He is a passionate and energetic program leader who is truly concerned with helping others to grow and develop. Prior to his tenure at Sandler, Mr. Hiatt spent seven years operating Hiatt Communicators, a sales, marketing and communication consulting firm. He began his sales career selling life insurance. He then acquired sales and training experience with the MacDonald Motivational Research Center and was named by the United States Jaycees as the “Most Outstanding Speaker” in the country.

 
Patrick O'Toole
Editorial Director & Publisher
SGC Horizon
Patrick O’Toole is editorial director and publisher of Professional Builder, Professional Remodeler and HousingZone.com. O'Toole holds a masters degree in journalism and began his career as a news reporter for the Associated Press in Chicago.
 
Frank Manzare
VP/Partner
Statewide Remodeling
Frank Manzare began his career selling siding in the late 1970's. In 1982 he joined American Remodeling in their second office selling siding in their SFI program for Sears. American Remodeling became Amre. Mr. Manzare opened Amre’s third office as branch manager in 1983 where he developed their first salesman training program. Ultimately he was responsible for 23 branches and 300 sales people and an annual sales quota of $175 million. He launched Statewide Remodeling with partner Rob Levin in 1994. Statewide Remodeling is now a $40 millon full line remodeling company covering the state of Texas with offices in Dallas, Austin, San Antonio and Houston. Mr. Manzare says, “I have a strong belief that people are motivated to buy by the same things today as they have always been and that the one call close methodology is the best way to quantify results.“