| 02/26/2012 | |||
| 3:00 pm - 8:00 pm | Registration open | ||
| 6:00 pm - 7:00 pm | Welcome Cocktail Reception | ||
| 7:00 pm - 7:15 pm | Welcome and Introductions | ||
| 7:15 pm - 7:45 pm | Marc Clark
A Look at the Institute of Floriculture Innovation | ||
| 7:45 pm - 9:00 pm | Dinner | ||
| 02/27/2012 | |||
| 6:45 am - 7:45 am | Breakfast | ||
| 7:45 am - 8:00 am | Introductions | ||
| 8:00 am - 10:00 am | Keynote Presentation -- Ken Gronbach
Charting the Course Through Demographic Change | ||
| 10:00 am - 10:15 am | Break | ||
| 10:15 am - 10:45 am | Video Presentation --The Power of Why | ||
| 10:45 am - 12:00 pm | Dave Edenfield & Dean Chaloupka
Lead the Way -- Developing Your Company's Competitive Advantage | ||
| 12:00 pm - 1:00 pm | Lunch
| ||
| 1:00 pm - 2:30 pm |
Scott
Manning and Bob Sedlatscheck
An Exclusive Big Box Town
Hall Meeting
with Home Depot - the Nation's
Largest Retailer
of Lawn and Garden Products
| ||
| 2:30 pm - 3:30 pm | Travel to the Center for Applied Horticultural Research (The visit to the Center for Applied Horticultural Research, and the presentations there, will not allow for or include a tour of the overall Altman Plant Nursery)
| ||
| 3:30 pm - 6:00 pm | Visit Center for Applied Horticultural Research at Altman Plants in Vista, California. | ||
| 6:30 pm - 8:00 pm | Reception and Dinner | ||
| 8:00 pm - 9:00 pm | Return to Hotel | ||
| 02/28/2012 | |||
| 7:00 am - 8:00 am | Breakfast | ||
| 8:00 am - 10:00 am | Bruce Axtman
New Marketing Trends
Transforming Commodities into Specialties | ||
| 10:00 am - 10:15 am | Break | ||
| 10:15 am - 11:30 am | Wayne Breitbarth
Social Media -- The Power Formula for LinkedIn Success and More
| ||
| 11:30 am - 12:30 pm | Lunch | ||
| 12:30 pm - 1:45 pm | Gary Hudson
The CEO Culture of Lean Manufacturing | ||
| 1:45 pm - 2:45 pm | California/West
Coast Grower Panel | ||
| 2:45 pm - 3:00 pm | Break
| ||
| 3:00 pm - 4:15 pm | Dr. Charlie Hall
The Economy -- Looking at 2012 and Beyond | ||
| 4:15 pm - 4:45 pm | Conference Wrap Up/Meeting Adjourned | ||
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