RSMP 2015
Business Exchange

What is the Business Exchange (BE)?

Still potentially the most valuable part of the RSMP in terms of Return on Investment is the Business Exchange. Rather like speed-dating with business leads, it is the easiest way to find new business leads for your venue or destination. If you can bring just one lead back to the office then the registration fee is already money well spent! 

Once you have won an association meeting, it isn’t likely come back to the same destination for approximately 10-15 years. And once the event is secured, there are two things you can do with your acquired information about that meeting: you can save it in your archive, where in a couple of years it will be too out-dated to use again. Or you can exchange this information for up to date and current inside information on other events you might win now. The latter you can do at the BE.

All ICCA members are invited to take part in the BE. It is free of charge, but pre-registration is necessary. To get an idea of the type of information which is being exchanged at the BE sessions, please see an example of the required forms for participation here: BE form

A lead for the ICCA BE at the RSMP must:

- attract at least 250 participants.

- be held on a regular basis.

- rotate between at least 3 different countries.

Please note: In case of a past meeting, it should not have taken place more than 2 years ago.

Note that the bigger the rotation area is; the more interesting your Lead will be for the other BE participants. (For instance; a meeting with a World/ International rotation will generate interest with more members than a meeting which only rotates between German speaking countries.)

How do I participate in the Business Exchange?

When registering, you can indicate that you would like to participate. You will then receive a separate email with instructions. The instructions will also include a link to an online application form where you will need to complete information on the event you are putting forward for the Business Exchange. The deadline for submitting the lead is 29 June. This deadline will not be extended.

What happens when you propose a lead?

Once we have received your completed BE Lead proposal form we will check the suitability of the event and upon approval you will receive a confirmation that you are now registered for the Business Exchange. The BE confirmation will also include information on how to access the other BE leads which have been submitted, so you will be able to see an overview of who will bring which lead to the BE session. This will allow you to get in touch with BE participants beforehand to set appointments.