Editorial/Production: Managing Your Creative Development and Digital Assets
Every day, publishers and publishing service providers are developing better, cheaper, faster, and more versatile ways to get from conception and acquisition to books, ebooks, apps, and web display of new and traditional book content. From print and PDF file conversion to digital-first and XML- based product creation, from collaborative development and digital editing processes to flexible and extensible asset management, from traditional bound and printed books to agile publishing and on-the-fly product creation—there is a wide range of complexity to the products publishers create and equally wide range of possibilities to get the work done.This program is for editors, managing editors, production staff, agents, and anyone else looking to build or improve their editorial development processes, production workflows, and digital asset management systems.
September 26th
Editorial/Production: Managing Your Creative Development and Digital Assets
8:30 am - 9:00 am: Deconstructing the Editorial and Production Workflow
Bill Kasdorf, Vice President, Content Solutions, Apex CoVantage
Bill Kasdorf, Vice President, Content Solutions, Apex CoVantageBill Kasdorf will open the program with an orientation to the E&P value-chain in a digital world. As traditional roles and ways of working change, publishers must question their assumptions about the best source of that work. Which processes are better served by outside service providers? What work does it make more sense to own? Bill will walk through the end-to-end digital workflow and will offer agnostic insight about the issues both operators and executives are facing.
9:00 am - 9:45 am: Making Better Books—and Making Books Better
Ken Brooks, Senior Vice President, Global Supply Chain Management, McGraw Hill
Bill Kasdorf, Vice President, Content Solutions, Apex CoVantage
David Wilk, Booktrix
Michael Gaudet, Digital Production/Sr. Digital Production Manager, Hachette Book Group
Robert Edington, VP, Content Design + Operations, HaperCollins Christian Publishing
Many publishers have already started transitioning their companies to increasingly digital editorial and production workflows – creating digital-first products, converting backlist content, making smart use of XML for identification and production, and storing and manage digital assets for more flexible reuse down the line.
This panel of veteran operators will share their experiences, explaining what’s involved, how hard (or easy) it is, and what benefits they’ve managed to achieve. They’ll give suggestions to those who haven’t done it yet about how best to do it and will also describe what additional benefits they can achieve in the future because they have.
This panel of veteran operators will share their experiences, explaining what’s involved, how hard (or easy) it is, and what benefits they’ve managed to achieve. They’ll give suggestions to those who haven’t done it yet about how best to do it and will also describe what additional benefits they can achieve in the future because they have.
9:45 am - 11:00 am - Editorial & Production: Managing Your Creative Development and Digital Assets Speed-Dating
Samir Kakar, Chief Technology Officer, Aptara
Samir Kakar, Chief Technology Officer, AptaraIn this series of 15-minute meetings, small groups of attendees will be able to get their questions answered by leading service providers and industry experts. Editorial and production operators can better understand and evaluate the full range of supports available, as well as how this variety of solutions maps against their particular needs.
Rodney Elder, Vice President of Commercial Operations, Virtusales
In this series of 15-minute meetings, small groups of attendees will be able to get their questions answered by leading service providers and industry experts. Editorial and production operators can better understand and evaluate the full range of supports available, as well as how this variety of solutions maps against their particular needs.
Bill Kasdorf, Vice President, Content Solutions, Apex CoVantage
In this series of 15-minute meetings, small groups of attendees will be able to get their questions answered by leading service providers and industry experts. Editorial and production operators can better understand and evaluate the full range of supports available, as well as how this variety of solutions maps against their particular needs.
Rodney Elder, Vice President of Commercial Operations, VirtusalesIn this series of 15-minute meetings, small groups of attendees will be able to get their questions answered by leading service providers and industry experts. Editorial and production operators can better understand and evaluate the full range of supports available, as well as how this variety of solutions maps against their particular needs.
Bill Kasdorf, Vice President, Content Solutions, Apex CoVantageIn this series of 15-minute meetings, small groups of attendees will be able to get their questions answered by leading service providers and industry experts. Editorial and production operators can better understand and evaluate the full range of supports available, as well as how this variety of solutions maps against their particular needs.
Ken Brooks, Senior Vice President, Global Supply Chain Management, McGraw-Hill
Ken Brooks, Senior Vice President, Global Supply Chain Management, McGraw-Hill
David Wilk, Booktrix
Ash Bagdy, VP - Outsourcing Services (ePublishing), Cameo Corporate Services Ltd.Session Sponsors: | ||
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