Social Media can be easily used to drive sales and people are spending more time on it than ever before. Discard any previous assumptions about sites like Facebook and make social media a major component of your venture's marketing plan. Attendees of this Business Builder workshop will learn about simple strategies and tips from an experienced social media professional as well as hear from a local entrepreneur who has boosted their business through effective use of social media. The workshop will include demos as well as interactive discussions with the panel and attendees. This workshop also provides an opportunity to connect and establish a community of support as each applies these lessons to their own entrepreneurial journey.

Who: This series is designed as a perfect first step on a journey to learn about key components of a sustainable venture. Any entrepreneur, maker, do-er or dreamer is welcome to participate and learn.

Where: Virtual attendance is available via Zoom (link provided upon registration).

When: Wednesday, February 24th 5:30-7:00pm

Learning outcomes: By the end of this workshop, attendees will be able to:

• Compare social media platforms and determine best fit for your own venture
• Create and post social media marketing campaign
• Monitor social media marketing campaign results