Zhang Junjun Chairman of Jiangsu Wuxi Sunny Group Co., Ltd
As the leader of Wuxi's "Vegetable Basket Project", Ms. Zhang Junjun led the company members to make great contributions to ensuring food supply, stabilizing vegetable prices and maintaining social stability. Zhang Junjun actively explored the links between block chains and agriculture, and established the "smart agriculture and trade" project, which promoted the transformation and upgrading of traditional industries and opened up a new path for the high-quality development of modern agriculture. Under the leadership of Ms. Zhang, Sunny Group has maintained a steady growth. It has become the most influential fruit distribution center in the region of southern Jiangsu and the most important vegetable and grain wholesale distribution center in Wuxi region. Besides, she is sharing a lot of positions as followed: Chairman of Wuxi Sunny Supply Chain Technology Co., Ltd., Representative of the 13th National People's Congress of Jiangsu Province, Representative of the 16th National People's Congress of Wuxi City, Member of the Financial and Economic Committee of the Standing Committee of the Municipal People's Congress, Member of the Agricultural and Economic Professional Group, Vice president of the National Federation of Urban Agricultural and Trade Centers and President of Wuxi Agricultural and Commercial Association.
Brad Latham Chief Executive Officer, Sydney Markets Limited. Brad Latham was appointed Chief Executive Officer in February, 2006.
Brad Latham has worked his way through the ranks; previously through the then Government owned Sydney Market Authority and continued his successful career to the now privately owned Sydney Markets Limited.

Brad’s level of experience in the management of Markets, in particular that of strategic planning, financial management, supply chain management, business development, operational management and marketing of our successful brands has been instrumental in maintaining Sydney Markets’ position as one of the best privately owned Markets in the world.

Under Brad’s leadership, Sydney Markets Limited has been recognised as a world leader in environmental sustainability. Since launching the Sydney Markets Limited Green Point facility Sydney Markets now recycles up to 65% of waste generated on site and has been an active member of the FluroCycle scheme since 2013. By 2018 Sydney Markets will have enough solar power to provide 11% of our annual electricity consumption.

Sydney Markets is acknowledged as managing world class marketing programs, including the Fresh for Kids Program aimed at educating school age children about the benefits of consuming fresh produce. In recognition of his hard work and dedication to Sydney Markets and the industry in general, Brad recently received the prestigious Sydney Markets Merit Award. Furthermore to his professional achievements, Brad is currently leading Sydney Markets Limited through an exciting and challenging phase with the Future of the Markets Project. The Project involves securing a potential future development site within the next 10 to 15 years to ensure that Sydney Markets Limited remains a world leader in Wholesale and Retail Market operations.

 Ye Canjiang Chairman and General Manager of Guangzhou Jiangnan Fruit and Vegetable Wholesale Market Management Co., Ltd.

With his keen business mind and innovative spirit, Mr. Ye Canjiang has invested and managed many enterprises such as Guangzhou Jiangnan Fruit and Vegetable Market, Jiangmen Baisha Jiangnan Market, Dongguan Guolilai Agricultural By-products Market, Zhaoqing Jiangnan Agricultural Products Market and Shanghai Huizhan Agricultural Products Market. All of these companies are performing very well. Besides, he set up the "Fangcun Lilang Market" in Guangzhou, which takes both wholesale and retail markets into account and it is the only real parity market in Guangdong Province, which has won unanimous praise from both the government and society.

In April of 2012, the State Ministry of Agriculture of China hired Mr. Ye Canjiang as an expert consultant on agricultural product market circulation industry of the Ministry of Agriculture; in September of 2012, he was elected president of Guangdong Wholesale Market Industry Association for the second-term; in October 2012, Mr. Ye Canjiang was awarded the title of "Outstanding Entrepreneur" at the 60th anniversary meeting of Guangzhou Federation of Industry and Commerce. In 2013, Mr. Ye was awarded the title of "The Person of the Year of China's Agricultural Wholesale Market Industry" by the Committee of China Agricultural Wholesale Market Association (CAWA). What’s more, he was also awarded the "Outstanding Person of the Asia-Pacific Region" and the "30 Persons Award for Outstanding Contribution to the Development of China's Agricultural Wholesale Market Industry over 30 Years" at the Sixth Asia-Pacific Wholesale Market Conference in 2015. 
Luis Ginocchio Specialist in agricultural business and sustainable food systems, FAO Consultant, Perú

Luis Ginocchio is a formal member of the Board of Directors of APEGA (Peruvian Gastronomy Society) since 2013, and he was a formal Minister of Agriculture between the period of 2011 and 2012 in Peru. He also was the head of the Agricultural Technology, INCAGRO (MINAG), in which he has supervised 400 business plans related to innovation on production, commerce and organization. He is also a formal FAO consultant for the NADHALI project that seeks to make Lima’s food system sustainable.

Mr Ginocchio has worked with the Peruvian Gastronomy Society -APEGA- leading the Gastronomic Agrifood Chains project, which promotes the aim of the agricultural value chain within food value chains. He also has been organizing a different events for agricultural producers and small processors in the food industry since the last six years in Lima. Besides that, he leads the design and the operation for online business platforms for agribusiness, consumers and traders across the country.

Mr Ginocchio has also leaded APEGA’s ‘Casera’ campaign, implementing several services improvements along this project. In the 'Casera' Campaign, he has worked together with 800 fruit and vegetable traders from 65 wholesale markets within 14 districts of the Metropolitan Lima.

Mr Ginocchio holds an MBA from the IPADE Business School (Mexico City), in which he is a guest lecturer since 2011. He has also given lessons at the Pontifical Catholic University, Lima about Technology and Innovation Management and Bio-Business Implementation.

He is a co-author of several work cases about food and globalization that are well-discussed topics within executives in this industry.

Donald J. Darnall Executive Director of the Maryland Food Center Authority (the “MFCA”) since 1985.

Dr. Darnall has been a member of the World Union of Wholesale Markets, an International Fresh Food Association, since 1989 and has continued as a member of its Board of Directors since 1990. Dr. Darnall was elected Vice-Chairman in 2004 and held the position of Chairman from 2006 to 2008. He was re-elected to the position of Vice Chairman again in 2015 and began serving again as Chairman in May of 2016 for another two-year term.

He is a long-standing member of the U.S. National Association of Produce Market Managers; United Fresh Produce Association; and Produce for Better Health Foundation.As Executive Director, Dr. Darnall oversees the 400-acre Maryland Wholesale Food Center, including the operation of the Maryland Wholesale Produce Market, the Maryland Wholesale Seafood Market, the development of the Maryland Market Center, and the Rock Hall Clam House, an Eastern Shore waterside marine focused facility.
Peng Jiyuan Secretary of the Party Committee, Chairman and General Manager of Inner Mongolian Shiquanshimei Co., Ltd.

Peng Jiyuan has been working in Hohhot Vegetable Fisheries Company and Inner Mongolian Shiquanshimei Co., Ltd since he started working. He served successively as director and manager of the aquatic products store of Huhhot Vegetable and Fisheries Company, deputy general manager of Huhhot Vegetable and Fisheries Company & manager of West Street Vegetable Market, Chaoyang Vegetable Market and Fisheries Store. In 1993, Mr Peng served as Secretary and General Manager of the Party Committee of Huhhot Vegetable and Fisheries Company. Then he established Inner Mongolian Shiquanshimei Co., Ltd. in 1994 and served as Secretary, Chairman and General Manager of the Party Committee. In 2000, the company restructured, and he continued to be elected Secretary of the Party Committee, Chairman and General Manager of the company.

Peng Jiyuan was highly recognized by his peers because of the unique business philosophy and deep industry attainments. He was invited to become an expert of China’s Ministry of Commerce in the construction of modern agricultural products circulation system. At the same time, because of his outstanding achievements, Mr Peng has received more than 60 commendations and honorary titles from governments at all levels form the national level to the provincial and city level. Mr Peng Jiyuan was elected vice-president of China Vegetable Circulation Association in 2006, first-term president of Inner Mongolia Agricultural and Animal Products Wholesale Market Industry Association and vice-president of Inner Mongolia Honesty Alliance Promotion Association in 2008. Besides, he was elected deputy of the 11th and 12th People's Congresses of the Autonomous Region respectively in 2008 and 2013. In 2008, he was awarded the honorary title of the first "15 Major Contributors to Build Credits for Inner Mongolia" by the Inner Mongolia Association for Promoting Integrity and was elected vice president of the Inner Mongolia Hohhot Federation of Industry and Commerce in 2012.

Anne-Laure Joumas Executive Director – Paris Semmaris Rungis International Market

In charge of strategy, development, digital transformation and marketing.
Before joining Rungis in November 18, Anne-Laure has been holding managerial positions in real estate and food retail companies for 15 years (Carrefour, Casino).

Rui Paulo Figueiredo CEO of SIMAB SA, MARL SA, MARB SA, MARF SA and MARÉ SA.

Degree in Law; Master in Political Science; 3rd Cycle of PhD Studies in Marketing and Strategic Direction of Companies; Doctorate in Marketing and Strategic Direction of Companies; Graduate in Political Science; Post Graduated in Political Marketing.

He has served as Deputy to the Assembly of the Republic; Deputy and Legal Adviser in the Office of the Prime Minister (XVII and XVIII Constitutional Governments); Deputy and Advisor to several members of the Government in the Ministry of Internal Administration (XIV Constitutional Government); Legal Consultant in the Ministry of Internal Administration (Office of Studies and Planning of Facilities, General Secretariat).

Liu Zhiren Senior Research Fellow, Counselor of the State Council of P.R.China.
The current counselor of the State Council (appointed by Premier Wen Jiabao in August 2003), researcher of the Rural Economic Research Center of the Ministry of Agriculture and Rural Areas, consultant of the Central Committee of Agriculture and Forestry of the Jiusan Society and vice-chairman of the National Organic Agricultural Industry Alliance. He was a member of the 11th Central Committee of the Jiusan Society, director of the Central Committee on Agriculture and Forestry, CPPCC member of the 10th Beijing Political Consultative Conference, a special inspector of the 3rd and 4th National Ministry of Supervision vice-president of China Association for the Promotion of Village Development and vice-president of the China Association for the Promotion of International Agricultural Cooperation (CAPIAC).
Liu Zhiren has been engaged in the comparative study of the rural economy between mainland China and overseas agricultural industry for a long time. From the early 1980s to the early 1990s, he served as a researcher at the former Rural Development Research Center of the State Council (in collaboration with the Central Committee of the Rural Policy Research Office of the Central Committee of the Communist Party of China). He has been a senior visiting scholar to Japan for three times and is well-known as a rural economist returned from overseas. His main research areas are rural revitalization, international agricultural trade, farmers and rural organizations, organic agriculture, modern agriculture and new rural construction, and East Asian agriculture. 
Liu Zhiren participated in the whole process of rural reform in China in the late 1970s and acted as the consultor for decision-making. In October 1992, he was named a special contribution expert of the State Council and received special government allowance. He has always adhered to the principle of fine research at the grassroots level in agriculture and rural areas and concurrently served as a visiting professor at several universities and research institutions. During his position of 17-year State Council counselor, Liu Zhiren has put forward many valuable policy advice and countermeasures for China's economic and social development, especially the status of changing agriculture, rural areas and farmers. 
João Tiago Carapau International Business & Project Manager,  SIMAB SA

During 25 years of professional activity, João Tiago Carapau has developed several activities linked to the agro-food supply chain, more particularly related to the horticultural, olive oil and food processed markets in Portugal and abroad.

As part of the technical work and the coordination and management functions developed at SIMAB, João Tiago Carapau has had the opportunity to work in this area, since 1995, with producers, processing operators, wholesale agents, retail companies and consumers. Supporting directly the Portuguese fruit, vegetables and flowers production commercialized through the wholesale and retail markets and the major modern distribution chains, and promoting distribution channels and commercial and marketing actions to export fruit and vegetables, olive oil and Portuguese food processed through various destinations in Europe and around the world.

Between 1995 and 2019, João Tiago Carapau has participated in SIMAB and in other consulting firms, in Portugal and abroad, in designing, installation and training processes and projects related to wholesale markets as well as in rehabilitation and modernization retail markets projects. He was also, for 10 years, the external coordinator of the agro-food commercial and marketing department in the Portuguese Ministry of Agriculture, Forestry and Rural Development (fruit and vegetables and olive oil). At the same time, he was a visiting university lecturer at Egas Moniz Universitiy in Lisbon, for Nutrition and Food Engineering course, responsible for Agro-Food Economics and Agro-Industrial Management disciplines.

The close approach and connection to the production, commercialization and consumption contexts - and with an integrated and articulated vision of the institutional, technical and operational supply chain - allows to develop an updated and dynamic intervention in this sector, namely in SIMAB internationalization consulting activity (in partnership with WUWM) in countries like Cape Verde, China and Kenya.

Since 1995, João Tiago Carapau has participated in several national and international projects. He has worked with and in countries like Portugal, Angola, Algeria, Brazil, Cape Verde, England, France, Germany, Holland, Italy, Kenya, Morocco, Qatar, Spain, Tunisia, United States and Vietnam.

After working in SIMAB between 1995 and 2001 with regular contacts with several European and non-European countries, he was partner of two agro-food consulting companies, with projects in Portugal and abroad. Between 2008 and 2013 was the international director of Parque EXPO (Portuguese public company) and since 2013 co-founder and managing partner at WE CONSULTANTS, a territorial development consultancy firm.
Actually, in SIMAB is one of the international projects and business development coordinators.

 Ioannis Triantafyllis General Manager of the Central Markets and the Fisheries Organisation SA

The Central Market and the Fisheries Organisation
includes the two largest Central Wholesale Markets of Greece, managing 11 wholesale fish markets
throughout the country.
Mr Triantafyllis is a formal Board member of the World Union Wholesale Markets and a counsellor on several wholesale management and adaptation committees.
 Gye Ho, Roh, Branch Manager(Executive Director), Seoul Agro Fisheries & Food Corporation, South Korea

Dr. J.S.Yadav Managing Director, National Council of State Agricultural Marketing Boards of India (COSAMB), New Delhi

Dr. J.S. Yadav holds a degree of P.h.D. in Economics having legendry experience of 40 years in training, research & consultancies in agricultural marketing and agribusiness. Currently he holds the position of Managing Director, National Council of State Agricultural Marketing Boards of India (COSAMB), New Delhi and also the Ex. Officio Director, World Union of Wholesale Markets (WUWM) for the last 6 years. 

He is authors of the many books & papers naming a few “Horticultural Marketing and Exports”, “Agricultural Marketing and Market Planning”, “Modern Trends in Agricultural Marketing”, “Evaluation of Agricultural Extension” etc. and also handled more than hundred projects related to Agricultural Marketing.

Pablo Vilanova Industrial Engineer at Polytechnic University of Catalonia and MBA at ESADE.
His professional career was developed in the first years in the field of consulting and engineering services
Later, in 2007, he became part of the company Mercabarna, SA, currently holding the position of Strategy Area Director.

At this stage he carries out the direction of studies and projects of management and infrastructures of the different Wholesale Markets of Barcelona, and international consultancy in different projects of wholesale markets in the middle East and South America, both in aspects of building design, as well as in business strategy and operating management.

Likewise, since 2010 he carries out the management of the food cluster based in Mercabarna where together with the wholesalers of the agri-food sector promotes the innovation and the strategic change of the food distribution sector through the main strategic logistic and technological development challenges.

Peng Biao General Manager of the Business Management Department of Shanghai Vegetable (Group) Co., Ltd.

was born in 1971 and he holds a bachelor degree.He is qualified as an economist (intermediate certificate) and corporate legal counsel.He is the General Manager of the Business Management Department of Shanghai Vegetable (Group) Co., Ltd.

Peng Biao has been engaged in the agricultural and agricultural products market for nearly 30 years. He devoted half of his working time in the front line of business management and agricultural market development. Therefore, he has a deep understanding of the development of agriculture and agricultural market.During his work period, he was awarded the honorary title of Advanced Individual in 2014-2016 Shanghai counterpart support and Shanghai Commercial Service Brand (individual) in 2018.

 Tonatiuh Salinas Co-Funder of InvestMx and Lidh Bank 

An Industrial and Systems Engineer from the Monterrey Institute of Technology and Higher Education, Campus Queretaro, possesses several diplomas in Finance, Economics, and International Relations. In the private sector, he has led programs regarding foreign direct investment, regional economic development and startup development, keeping a results-oriented vision.

Acting as one of the main driving forces in the Mexico Fintech landscape, he founded Lidh, a neo-bank specialized in financial services for women, being the only Fintech that is part of the Financial Alliance for Women on a global scale.

He is a partner and co-founder of InvestMx, an agency that offers operational and legal strategies for foreign direct investment in México.

In the public sector, he served as Deputy Director of Entrepreneurial Banking in Nacional Financiera, in charge of the most significant effort in the country to guarantee financial inclusion to the female population and the youth. As a result, over 7000 startups emerged and developed.

He served as Secretary of Labor and as Secretary of Sustainable and Economic Development in Queretaro´s State Government. During his term, he developed the Regional Economic Development Model for the state of Queretaro and served as Chairman of the Mexican Association of Secretaries of Economic Development.

He has lectured in both national and international business forums as well as universities, including the G20 YEA Summit, Mexico Business Summit and Harvard University.

He has led corporate organisms such as COPARMEX Young Entrepreneurs and the Board of Directors for COPARMEX Queretaro. He plays an active role as an ambassador for civil society organizations such as “Junipero Serra Foundation” and “Global Agents of Change”. Tonatiuh´s participation in social organizations for economic development led him to be Mexico’s Delegate to the United Nations Conference on Trade and Development (UNCTAD) in 2000 and 2002.

 Francisco Graue Founder and CEO of Pop Group

Economist & Business Administration graduated from the Instituto Tecnológico Autonomo de Mexico (ITAM), Master in Public Policy from the University of California (Berkeley), Doctorate in Econometrics from the Universidad Autónoma de Barcelona, ​​and further studies in Marketing and Law.

Founder and CEO of Pop Group. A consulting group pioneer in Mexico in the application of Econometric Models with an emphasis on market and consumption phenomena, state-of-the-art market research (Pop Research), Digital Communication Strategies (Pop Avion) and a specialized Think Tank in Public Policy (Pop Lab). All companies generate their own technological tools.

Mr Graue has collaborated at presidential election campaigns, as well as election campaigns for state and municipal governments. He has been an advisor for two Presidents of Mexico, Governors, Municipal Presidents and various Secretaries of State, on issues related to governance, policies developed for recovering public space, and public policies generation against poverty. Also has advised the generation of public policies for social and financial inclusion.

Mr Graue also participates in various private groups as a Board Member, related to telecommunications, beverages, food, pharmaceutical and consumer companies. He is an advisor to financial groups and companies of various business branches.


Zengjun Ma Chairman of China Agricultural Wholesale Market Association - CAWA and Chairman on The World Union of Wholesale Markets - WUWM 


Jiang Liguo CEO of Qinhuangdao Yideli Technology Corp., Ltd.

Qinhuangdao Yideli Technology Co., Ltd. was established in 2004, focusing on the construction of important product traceability systems and operation services with technologies such as big data, Internet of Things, and cloud platforms. For the wholesale market, the quality of the goods is very important. The company's products and services can help the wholesale market to trace every step of the production process, ensuring that every step of the process from the origin to the market is documented, so that the wholesale market can ensure food safety and control product quality.

Furthermore, Yideli is an important partner with Ministry of Commerce in China and it has been undertaking many major programs of agro-product traceability and e-system for Wholesale and Retail Market.

Mr Flavio Pezzoli, - ITALMERCATI

Mr Pezzoli has a Master Degree in Agricultural Science from the University of Perugia and Masters Graduate in Marketing and Management at PUST, Pontifical University of Saint Thomas Aquinas. His career start as agronomist freelance and he was specialized in organic food and technical support for farmers and food industries.


In the 2002, he started his experience in the Centro Agroalimentare Roma CAR like quality responsible and operative and quality auditor. After same years he was introduce in to the marketing department, like Marketing Manager, where he started to develop same innovative projects concerning to international matching and networking, exhibitions, new brand etc.

Now he’s the Coordinator of Markets Office and Operation Manager and he is in charge of providing inspired leadership for the operation for one of the organization's lines of business, which involves making important policy and strategic decisions, as well as the development and implementation of operational policies and procedures. He’s Professor of “criminal infiltration into agrifood systems” at Carabinieri Officers’ College in Rome.

He is V. President of Agronomists Order of Rome.