Safeguard The Exchange 2017
 

Education Session Schedule

THURSDAY, SEPTEMBER 7

8:30 a.m. – 9:20 a.m.
Tech Demo Title: Social Selling Tips & Tricks
Presenter: Paul Slack, Vende Social

9:30 am – 10:45 am
Session Title: The Magic of Bewitching Design, Provocative Paper & Dazzling Ink!
Presenters: Lisa Alderfer and Ramona Johnson
Description: Join us for the spellbinding conversion of the ordinary to the extraordinary! Sometimes the most subtle change reveals an exciting transformation. Think … the power of imagination! By working through EVERY aspect of the piece when designing, you can turn ineffective materials into pieces that will get the customer noticed – and their customers mesmerized. Join us as we reveal our tricks of the trade! Are you curious about what will appear? Materialize and be amazed!

FRIDAY, SEPTEMBER 8

8:30 a.m. – 9:00 a.m.
Inspiration Session with Safeguard's Executive Team
Facilitator: Mark Roggenkamp
Description: Connect! with Mark Roggenkamp for our round table discussion and share your thoughts on how to set up and utilize social media to drive customer awareness and interest in your Safeguard business.

11:00 am – 12:00 pm
Session Title: The Promo Finish Line
Presenter: Forrest Fairley and Preferred Suppliers
Description: Getting to the Promo “Finish Line” is a goal that every successful distributor seeks! Being uniquely different than the rest of the pack, separating yourself from the competition, is what ultimately allows you that all-important “finish line close” with the customer. This Promo workshop is about finishing big. The question is: can YOU make it to the Promo “Finish Line”? Distributors take your position … Ready … Set … Finish!

SATURDAY, SEPTEMBER 9

1:00 p.m. – 2:45 p.m.
Safeguard Attendee Lunch & Lunch Keynote - Many Communications. Few Connect.
Keynote Speaker: Colette Carlson
Description: The common denominators of the most successful people are the ability to effectively communicate and connect, regardless of the situation or audience. In a competitive world filled with a global workforce, numerous communication challenges and daily digital distractions, getting your message heard has never been more challenging. Clear, concise communication is no longer enough to get results: connection must be part of the equation. Productivity decreases, collaboration stalls, accountability suffers and conflict and stress escalate when the simplest of miscommunication occurs. Without connection, these outcomes are only heightened. 

Connect and communicate on a deeper level to form crucial relationships that drive productivity, engagement, and collaboration. 

Speaker: Colette Carlson is a human behavior expert and keynote speaker who inspires individuals to connect and communicate in real and relevant ways. How to create effective connections, and leverage them for greater success, is the thread that is woven into every one of Colette's presentations.

2:45 pm – 3:45 pm – Information Coming Soon 
Session Title: Integrating Safeguard Services
Presenters:  John Matthews, Grey Cat Enterprises 
Description: As the marketplace continues to change in the B2B environment, knowing how to take advantage of the broad array of marketing and services solutions is essential.  In less than an hour you’ll gain several workable ideas on how to combine Safeguard print and service solutions into a compelling value proposition that customers will buy into and improve their business.   

4:00 pm – 5:00 pm
Session Title: #ShiftHappens – Connecting with Today’s Buyers Where It Matters Most
Presenter: Paul Slack, Vende Social
Description: Customer buying behavior is shifting so rapidly that we sometimes find it difficult to keep pace. And falling behind can seriously affect your livelihood. A major shift is happening right now, with people spending 20% of their time online, tweeting, friending, linking and liking. Social media has changed marketing forever. Has your business figured out how to adapt to this change and remain profitable? Join us for a fast-paced session where you’ll learn effective tactics for staying relevant and engaging customers where they’re spending so much of their time today.