2024 August Spark: Excellence in Business Events

Welcome to the August Spark: Excellence in Business Events, presented by the PCMA Capital Chapter. During the program, we’ll set the stage for an immersive journey into the world of business events excellence led by PCMA’s Visionary Awards finalists and winners.

Location:
Eaton Workshop & Michele’s
1201 K St NW, Washington, DC 20005
Coming in from out of town or just want to enjoy an overnight in DC and no commute? Eaton Workshop is offering a promotional rate for Spark! attendees on 8/19 & 8/20. Simply enter CAT20 at https://www.eatonworkshop.com/en-us/washington-dc/.

Agenda:

1:30 pm: Registration

2:00 pm – 3:00 pm: Welcome and Keynote Panel – Lifetime Achievement Honorees

Engage in a dynamic panel discussion featuring past Lifetime Achievement Honorees, who will share the wisdom and insights gained from their distinguished careers in the events industry. We’ll wrap up the session with a Q&A with Panelists.
– Stuart Levy, MBA, PhD, CMP, Associate Teaching Professor of Management and Tourism Studies, GWU School of Business (2024 Lifetime Educator Honoree)
– Johnnie White, MBA, CAE, CMP Fellow, CEO of American Association of Clinical Endocrinology (2016 Lifetime Achievement Honoree)

3:00 pm – 3:15 pm: Break

3:15 pm – 4:15 pm: Strategies for Success

We will explore the strategies and best practices that have propelled industry leaders to excellence.
– Kirsten Olean, CAE, CMP, Senior Director of Meeting Planning & Design, Cystic Fibrosis Foundation (Moderator, 2016 Business Event Strategist Winner)
– Matthew Wales, CMP, CAE, Vice President, Event Services, American Trucking Associations (2024 Nominee for Business Event Strategist)
– Sara Stehle, CMP, CAE Owner and Independent Planner, Wow Moments Experience & Event Design (2024 Nominee for Digital Experience Strategist)

4:15 pm – 4:30 pm: Break

4:30 pm – 5:00pm: Reflection

We’ll offer time to reflect on what you’ve learned throughout Spark and share our top takeaways.
– Dana Johnston, MS, CMP, Vice President, Client Partnerships, Trade Show Marketing, EMC Outdoor (2024 Winner of Community Advocate of the Year)
– Dr. Michael Time, CEO of TIME TALKS (2024 Community Advocate Nominee)

5:00pm – 6:30pm: Reception

This event is eligible for Continuing Education (CE) credits from the Events Industry Council (EIC). Attendee emails used during registration must match the attendee EIC profile to receive credit. Verifying credit is a responsibility of the attendee, not PCMA, nor the chapter. For more information, visit https://www.pcma.org/help-faqs/

Thank you for your interest in the August Spark - Excellence in Business Events! Online registration is now closed. If you are interested in registering for this event, please do so on site at Eaton Workshop. Event details are below.

Date: Tuesday, August 20, 2024
Time: 1:30 pm– 6:30 pm EDT.
Location:
Eaton Workshop
1201 K St NW
Washington, DC 20005

The Eaton Hotel offers valet parking for $25 for Spark attendees and there are many near by garages as well. The valet stand for Eaton DC is located on the NW corner of 12th and K Street NW.

2:00 pm – 3:15 pm: Welcome and Keynote Panel - Lifetime Achievement Honorees, Beverly Snow Room
Engage in a dynamic panel discussion featuring past Lifetime Achievement Honorees, who will share the wisdom and insights gained from their distinguished careers in the events industry. We’ll wrap up the session with a Q&A with Panelists.

3:30 pm – 4:15 pm: Strategies for Success, Beverly Snow Room
We will explore the strategies and best practices that have propelled industry leaders to excellence.

4:30 pm – 5:00pm: Reflection, Beverly Snow Room
We’ll offer time to reflect on what you’ve learned throughout Sparkler and share our top takeaways.

To register for tours of the Eaton Hotel and Workshop, please click here. Tours will be available at 1 pm, 1:30 pm, and during the reception.

The PCMA Capital Chapter Community Services Committee will be hosting a 50/50 raffle for Martha's Table at the August Spark!

Please note that this is a CASH ONLY raffle, so please be sure to plan accordingly if you'd like to participate. Tickets will be available for purchase during registration, and during all breaks (look out for ticket sellers wearing yellow aprons).
Ticket pricing:
2 tickets for $5
5 tickets for $10
12 tickets for $20

The drawing will take place during closing remarks, and before the networking reception. Half of the proceeds will go to the winner, and half of the proceeds will go to Martha's Table.
Want to learn and/or help more? Contact Windy Christner, Co-Chair of the Community Services Committee, at windychristner@gmail.com.