FT and McKinsey Bracken Bower Prize
 
Ndoronomics

Gregory Smith

Economist
World Bank

Gregory Smith’s proposal, entitled Ndoronomics, explains the diversity of the 48 African countries South of Sahara and illustrates why sweeping remarks about ‘Africa’ are no longer good enough.

After the decades of media coverage in the West portraying African countries as basket cases and recent hype about ‘Africa rising’ following a decade of economic growth, Ndoronomics aims to reconcile these mismatched portrayals and inform people who want to understand emerging African economies.

The proposal aims to provide readers with a compelling account of economics in African countries and help them navigate the frontier markets.




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