2012 AREAA National Convention
 


Title
Executive Vice President & Portfolio Business Manager
Company

Bio
Brad Blackwell is Portfolio Business Manager for Wells Fargo Home Mortgage (WFHM) and member of the WFHM Executive Management Team (EMT). Blackwell is responsible for building stronger capabilities to generate home equity and non-conforming mortgage loans that we hold in our portfolio as a key strategy to serve our customers and grow the investment portfolio for Wells Fargo. In this role, he champions home equity products across the enterprise, expanding our non-agency (jumbo) lending programs, and developing opportunities to leverage the WFC balance sheet to support the home lending business. He works closely with the Community Bank, the Wealth, Brokerage and Retirement group, and all Consumer Lending channels to expand our real estate portfolio lending market share and market profitability across the United States. Previously, Brad spent more than a decade as executive vice president, retail national sales manager for Wells Fargo Home Mortgage, the nation’s #1 Retail mortgage producer. In this role, he was jointly responsible for leading WFHM’s Distributed Retail sales team of approximately 10,500 home mortgage consultants who originate residential mortgage loans in more than 2,400 mortgage stores nationwide now with the integration of Wachovia Mortgage. The company also offers mortgage products through retail Bank locations nationwide and Wells Fargo Advisors in some areas. Blackwell was named executive vice president, retail national sales manager in June 2004 after serving three years as a senior vice president, national sales manager for Wells Fargo Home Mortgage’s Pacific Markets. He led efforts to double Wells Fargo’s retail share on the West Coast. Prior to joining Wells Fargo Home Mortgage in 2001, Blackwell was senior vice president for residential lending at Washington Mutual for three years. He joined Washington Mutual after working 17 years for World Savings as a loan consultant and regional manager in various parts of country. He also managed mortgage marketing, product development, sales planning and retail banking organizations for World Savings. Blackwell earned a bachelor’s degree in political science from the University of Colorado-Boulder in 1982. Blackwell is also passionate about Wells Fargo’s commitment to environmental stewardship, charitable giving and is active on social media. Follow him on Twitter @loansbrad.