Studio Tours

Get an up close and personal look at the Boston design scene on a HOW Conference Studio Tour. You’ll get insider access to a wide range of local studios, from big agencies to small shops, and discover each studio’s unique spin on living the design revolution. You’ll get to see how they work, how they arrange their space and more—but space on the tour is limited, so be sure to sign up early.

Tours will take place on Friday, June 22 at 8:00 am – Noon and 1:00 pm – 5:00 pm; an additional fee is required.
AM tour includes: Corey McPherson Nash; Motiv; Toth + Co; Phillips Design; Weymouth Design
PM tour includes: BFS Daniels, Korn Design; Minelli, Inc.; Stoltze Design; Visual Dialogue

AM Tours

Corey McPherson Nash
Corey was founded 28 years ago and remains an award-winning powerhouse offering branding, physical and digital design. Their client list includes Radio Disney, Goodwill, Monster, New England Journal of Medicine and the University of Notre Dame Mendoza School of Business.

Corey is located in a renovated four-story brick schoolhouse in Watertown, just six miles northwest of Boston. The vibrant interior colors and use of funky, inexpensive materials contribute to the character of the space (which was, incidentally, designed by Corey’s own creative staff).  When Boston Magazine named Corey one of the “Best Places to Work in Boston,” they cited the group’s “joyful office” and speculated that it probably increased the 15 staffers’ productivity.

Toth + Co.
Based on a model of their own invention, Brand DNA™, Toth is the catalyst behind some of the most important brand repositioning successes in recent history. Their client list reads like a who’s who of iconic American brands: Tommy Hilfiger, BNY Mellon, Nautica, Coach, Harvard University, Polo Ralph Lauren, Johnston & Murphy, Stride Rite, Keds and L.L. Bean Signature.

Toth, a 50-employee agency, is located just across the river from Boston in the Cambridge, MA of Kendall Square in an open floor plan space that fosters collaboration and creativity.

Located at the gateway to South Boston, Motiv is a branding and product development company with a staff of 15. They’ve worked with a wide variety of clients, including Starbucks, Black & Decker, Revlon, Cuisinart and more.

Their open studio space features multiple team workspaces that are designed to encourage interaction amongst the disciplines.


Phillips Design Group
Phillips Design Group is a strategic brand development and communications firm that creates meaningful customer experiences for clients like Brookstone, Bose, Legal Sea Food, Hasbro, Mr. Clean and the John F. Kennedy Library.

Phillips is located in the same building as the Boston Design Center, a massive old army terminal building that was initially built strong enough to withstand a missile strike. With 4,500 square feet of open studio space overlooking stunning Boston Harbor, Phillips’s staff of ten has access to great north light, magnificent factory glass windows, copper mushroom columns, 16-foot ceilings and stained concrete floors.
Weymouth Design
Weymouth Design is an interactive and graphic design agency that offers a full range of services under one roof, including print design, web, mobile and tablet application development, photography, and branding/identity. Weymouth’s clients range across all sectors, including Wrigley, Titleist, Merck, NYU Langone Medical Center and Raytheon.

Weymouth Design’s 25 employees work out of the top floor of a renovated historic brick warehouse in the waterfront Fort Port District of Boston. With high ceilings, skylights, spiral stairs, and exposed beams and brick, the open-concept office area promotes creativity and teamwork.


PM Tours

BFS Daniels
In the world of digital everything, press checks aren’t as common as they used to be. This is your chance to get inside a print shop and see what happens with your print job after you submit that PDF. BFS Daniels is a 35-person printer/binder/fulfillment company in Boston’s “Innovation District,” the revitalized Fort Point Channel neighborhood in South Boston. Their 10,000 square-foot facility houses digital and offset printing, pre-press, a complete in-house bindery, large-format printing and a fulfillment department. See how they combine a talented staff with the latest technology to offer cost-effective, high-quality digital and offset printing to their clients.

Korn Design/Youth Design
Korn Design is a brand strategy and identity design firm focused on comprehensive identity websites, signage, wayfinding and web projects for clients like The Charles Hotel, The Corner Office, Boston Medical Center and Eau Spa Ritz-Carlton, Palm Beach. The office is also home to Youth Design, a non-profit run by Korn to provide talented urban high school students with exposure to the design field through paid summer internships and quality mentorship opportunities.

Korn’s staff of ten work on the lower two floors of a brownstone in Boston’s historic South End neighborhood. The South End boasts one of the most diverse populations in Boston, and is home to some of the city’s best dining (on Tremont Street) and arts (the Calderwood Pavilion and the Boston Center for the Arts).

Minelli, Inc.
Minelli, Inc. specializes in broad-based marketing communications and identity development; they’ve worked extensively with complex, mission-driven organizations around the country, including Estée Lauder, Hewlett Packard, Mass MoCA and Harvard University.

Minelli’s 10 staffers work on the fifth floor of a former chocolate factory in the Bullfinch Triangle neighborhood of downtown Boston. The building was recently renovated top to bottom and includes space for five design companies. (As you enter the building, make sure you note the lobby’s recessed art wall and both the interior and exterior signage—all designed by Minelli.) The actual studio is an open-plan loft space with exposed brick, wood floors and the original beam ceiling.

Stoltze Design
Founded by Clifford Stoltze in 1984, Stoltze Design is a client-focused and results-driven design studio, providing a wide range of services, from branding and identity to websites, print and packaging. Stoltze’s clients are diverse, ranging from educational institutions and non-profits to business and entertainment.

Since 1984, Stoltze has been happily located in the Fort Point Channel neighborhood on the waterfront, close to the financial district.  They recently moved into Midway Studios, a renovated brick warehouse, where they collaborated with Boston artist Jeff Smith to design and build the studio using almost exclusively recycled and reclaimed building materials. Décor highlights include a revolving art show of local artists, Clif’s collection of mid-century furniture and, of course, their PMS Stoltze Green accent walls. The open layout encourages creative collaboration, iPod wars and infectious laughter.


Visual Dialogue
Visual Dialogue specializes in brand identity, print, packaging and website design for clients like Crabtree & Evelyn, Frank Lloyd Wright Symposium, Smithsonian Institution and MIT Center for Cancer Research.

The two-person studio is located in a renovated 1850s rowhouse in Boston’s South End. The space is sleek and modern (exposed staircases, modular bookshelves), but warm (light wood-lined walls, dark hardwood floors). Primarily a residential neighborhood, the South End has the largest collection of Victorian rowhouses in the U.S.—and this is your chance to get a peek inside one of them.