Loyalty, Games & Data
October 20, 2016
10:50 am - 11:10 am
GRB 310 B-C
Track:
Gaming, Graphics & Animation
Type: Presentation
Level:
Beginner/Intermediate
What is your favorite video game? Why are you so addicted to it? The same principles that drive your current game addiction can be applied to driving loyalty to a product, a goal, a brand. Join this session to understand how you can motivate deep loyalty by infusing gaming and data mining techniques to attract and excite new and existing customers.
Speaker(s)
, VP Plenti Development/Engineering, American Express |